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Wednesday, August 12, 2026

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Mastering LinkedIn: Networking, Marketing and Growth Strategies

Unlock LinkedIn's potential for networking, B2B marketing, and brand growth. Learn about ads, Sales Navigator, analytics, and the latest platform updates.

How to Optimize Ad Spend in 2025: Insights from Dreamdata

Discover insights from Dreamdata’s B2B GTM Benchmarks 2024, covering ad spend trends, customer journeys, and strategies to optimize your marketing for 2025.

Why Email Marketing is Crucial for Lead Generation

Discover why email marketing remains a powerful lead generation tool, offering personalization, high ROI, and effective nurturing strategies.

Marvia Launches Social Campaigns for Hyperlocal Ad Automation

Marvia unveils Social Campaigns, the first solution for hyperlocal social media management, enabling brands to create and distribute targeted campaigns at scale.

TikTok Ban Looms: How Ecommerce Brands Can Adapt and Thrive

A TikTok ban challenges e-commerce brands that rely on the platform. Discover how to diversify ad spend, embrace first-party channels, and drive sustainable growth.

Havas Acquires Majority Stake in Channel Bakers

Havas strengthens e-commerce expertise with Channel Bakers, a leader in retail media innovation, enhancing Havas Market's global performance capabilities.

Google Launches Meridian: Open-Source MMM for Smarter Marketing

Google's Meridian helps marketers optimize budgets with advanced insights, customization, and integration with Google's data platform.

Omnisend Report: How 11B Emails and 172M SMS Drove $1.4B

Omnisend's latest study reveals how brands used email, SMS and push to generate $1.4B in sales. Discover top-performing strategies for ecommerce success.

Omnisend Study: 2024 Ecommerce Marketing Drives $1.4B

Omnisend's 2024 study reveals $1.4B in sales driven by emails, SMS, and push notifications, highlighting the importance of first-party marketing channels for brands.

Customer Frustration and Friction Drive Conversion Decline

Contentsquare's 2025 report highlights the rise in customer frustration and friction, impacting conversion rates despite higher digital ad spend and increased reliance on paid channels.

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