Zappi Launches Brand Tracker Built for Real-Time Marketers
Zappi’s new Brand Health Tracker delivers monthly consumer sentiment and unified brand, ad, and innovation insights—offering fast, affordable measurement for modern teams.
SAS Launches Data Maker on Microsoft Marketplace
SAS rolls out Data Maker on Microsoft Marketplace, offering secure, enterprise-grade synthetic data generation to accelerate AI development without exposing sensitive data.
Context PR Partners with Brandi AI to Boost AI Visibility
Context PR joins Brandi AI’s agency program to help brands measure, understand and improve how they appear in AI-generated answers across ChatGPT, Gemini, Claude and Perplexity.
Comviva Unveils GenAI-Powered MobiLytix for Autonomous Marketing
Comviva launches a GenAI-driven MobiLytix RTM platform that boosts marketer agility with AI-driven decisioning, instant content generation and emerging autonomous AI agents.
Bed Bath & Beyond to Acquire The Brand House Collective in...
Bed Bath & Beyond will acquire The Brand House Collective in a $26.8M stock deal, aiming to streamline costs, boost omni-channel retail, and expand high-conversion formats.
Thanksgiving Goes Takeout as Americans Tighten Budgets
Popmenu’s 2025 survey shows 53% plan to order Thanksgiving meals as economic worries push consumers to cut costs, trim menus, and skip classic holiday dishes.
ServiceNow Links Up with Microsoft to Tame AI Agents
ServiceNow and Microsoft join forces to orchestrate and govern AI agents across 365 and Now Platform, turning everyday work into secure, enterprise-grade automation.
Picnic Bags €430M to Expand Its European Grocery Empire
Dutch grocer Picnic raises €430M from existing backers to deepen its lead in Germany and enter new markets, fueling the growth of its electric-van delivery model.
Emberos Uses AI Signals to Predict Box Office 10 Days Early
Emberos proves “Share of Prompt” can forecast sales with 92% accuracy, showing AI visibility beats traditional tracking and may become the next big demand signal.
Holiday Shoppers Want Value, Not Just Vibes
Mastercard reports value-hungry shoppers driving 2025 holidays: loyalty points surge, social commerce gains trust, and Gen Z still packs physical stores.
