New Retail Tech Aims to Link Ads to Store Shelves
Inmar Intelligence and Upshop partner to connect marketing campaigns with real-time inventory, promising to boost ROI and eliminate out-of-stocks for retailers.
In-Car Ads Show Surprising Brand Impact
A new study by Brand Metrics and LeadStory reveals that in-car advertising significantly boosts brand perception, setting a new standard for media measurement.
Digital Remedy Unveils AI for Faster Ad Insights
Digital Remedy launches RemyAI, an AI-powered media assistant, to deliver instant campaign analysis, smarter visuals, and real-time answers for brands and agencies.
YugabyteDB Boosts AI App Development
YugabyteDB introduces new vector search and PostgreSQL features for AI app developers. Build resilient, scalable GenAI apps with expanded multi-modal support.
Bloomreach and Snowflake Partner for Personalization
Bloomreach now integrates with Snowflake to activate customer data instantly. Empower your marketing with AI-powered personalization and drive growth.
2025 Digital Ad Trends: Bot Fraud and Attention
DoubleVerify's report uncovers a 101% surge in bot fraud and rising AI impact. See how social media and attention metrics are reshaping North American ads.
Metricool Reveals 2025 Social Trends in Top Podcasts
Metricool's 2025 Podcast Study shows how top U.S. podcasts use YouTube, Instagram, and other platforms to boost engagement and grow communities.
GumGum’s Mindset Graph Boosts Ad Relevance and Impact
GumGum reveals 41% of contextual ads miss the mark. Its Mindset Graph helps brands align creative with context to drive higher attention and full-funnel impact.
GALERIA.ag Taps Adobe GenStudio to Power AI-Driven Creativity
GALERIA.ag partners with Adobe to launch GenStudio in Brazil, boosting creative efficiency, AI-powered workflows, and faster, smarter campaign delivery.
OpenX Launches OpenXSelect: Advanced Supply-Side Curation
OpenXSelect offers brands and agencies advanced supply-side targeting and curation. Cut deal setup by 50%, double reach across CTV, native, app, and web.
