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Visa, BILL and Billtrust Pilot AI Agents That Pay Invoices

MartechView Editors -
Visa, BILL and Billtrust launched a live pilot that lets authenticated AI agents pay supplier invoices end-to-end through portals, without manual entry.
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Salesforce to Buy Braze for About $5.66 Billion

MartechView Editors -
Salesforce agreed to buy Braze for about $5.66 billion, or $47.50 a share in cash, to add real-time customer engagement to Marketing Cloud.
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Orange Business and NVIDIA Pilot Distributed Voice AI

MartechView Editors -
Orange Business and NVIDIA are piloting distributed voice AI to reduce latency and keep data local, including a wildfire-emergency demo.
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MINT Square Partners With Adsquare on Location Targeting

MartechView Editors -
MINT Square is partnering with Adsquare to give agencies and advertisers access to location data, geo-contextual targeting and store visit measurement.
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Loyal Source Names Katie Herzog to Lead Omni-Channel Health

MartechView Editors -
Loyal Source Government Services names Katie Herzog to lead Omni-Channel Health, aiming to improve access to care for veterans, warfighters and families.
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Bazaarvoice and Profound Partner on AI Search Visibility

MartechView Editors -
Bazaarvoice and Profound partner to help brands track visibility in AI search and use customer reviews to win recommendations, new research finds.
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Sinch Adds RCS Messaging to SAP Engagement Cloud

MartechView Editors -
Sinch has added RCS to its native SAP Engagement Cloud integration, letting businesses send branded, interactive messages that go beyond plain SMS.
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SAP to Buy Belgian AI Startup TechWolf

MartechView Editors -
SAP is buying Ghent-based TechWolf, an AI startup that maps employee skills, in what TechWolf says is Belgium's largest venture-backed software deal.
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Delivery Hero Is Europe’s Top Founder Factory, Dealroom Says

MartechView Editors -
Dealroom ranks Delivery Hero Europe’s top founder factory: its alumni launched 150 startups worth €7.5 billion and raised €4.4 billion in VC.
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Contentsquare Unveils Platform to Track Humans and AI Agents

MartechView Editors -
Contentsquare's reimagined Experience Platform tracks human, LLM and AI agent journeys, with an AI assistant that finds friction and runs tests itself.
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