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Who Gets to Crawl Your Content? IAB Has an Answer.

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IAB Tech Lab releases new guidance on AI bot and crawler management, providing publishers with a framework for deciding who accesses their content and how.
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Sprinklr Buys ViralMoment to Read Video Like Text

MartechView Editors -
Sprinklr acquires ViralMoment's AI video intelligence to help brands decode TikTok, Reels, and YouTube — not just written customer feedback.
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Kopa.ai Raises €2M to Give E-commerce Teams an AI Operator

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Kopa.ai lands €2M seed funding to build an agentic AI platform that runs e-commerce operations — from campaigns to inventory — autonomously.
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Adzymic Launches AI Agent to Automate Ad Creation at Scale

MartechView Editors -
Singapore's Adzymic unveils AgenX, an agentic ad platform that generates brand-compliant creatives autonomously — with Cathay Pacific among early adopters.
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Madhive Expands Maverick AI for Local Ad Buying

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Madhive launches Maverick AI agents to automate planning, activation, and optimization for local advertising campaigns at scale.
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Google Rebuilds Advertising for the AI Search Era

MartechView Editors -
Google unveils new AI-powered advertising tools designed for conversational search, agentic marketing and commerce experiences.
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Athletic Brewing Bets Big on a Sober Summer

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Athletic Brewing is doubling down on national advertising as competition intensifies in the fast-growing nonalcoholic beer market.
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Ad Industry Wants AI to Work. It Just Doesn’t Trust It.

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New TripleLift research finds 60% of advertisers have a centralized AI strategy, but fewer than 30% are confident in it — exposing a widening gap between ambition and reality.
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ComplyAdvantage Speeds Up Payment Screening for Banks

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ComplyAdvantage moves its payment screening tool onto its AI-native Mesh platform, promising faster sanctions checks across bank, card, remittance and crypto rails.
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SurveyMonkey Stays in the Fast Lane With Albon

MartechView Editors -
SurveyMonkey extends its Formula 1 partnership with Williams driver Alex Albon through the end of 2026, building on a campaign that drew 61 million impressions.
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