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Q&A with Oleg Fomenko, Co-founder of Sweat Economy

How Sweat Economy Revolutionizes Customer Loyalty through Rewarding Physical Activity

Sweatcoin's journey continues with Sweat Economy! This interview with Oleg Fomenko explores Sweat Economy's vision: a "Movement Economy" that rewards movement with $SWEAT tokens. In...
Q&A with with Anthony Rotio, Chief Data Strategy Officer at GrowthLoop

Mastering First-Party Data in a Privacy-focused Era

Explore how GrowthLoop, under the guidance of Anthony Rotio, is pioneering the transition to first-party data, enhancing customer segmentation, and addressing data privacy challenges...
Q&A with Vignesh Swaminathan, Vice President of Product, Stravito

How Conversational AI is Revolutionizing Market Research

Read how Stravito Assistant, the next-gen GenAI tool, empowers users with a conversational approach, boosting efficiency and uncovering hidden trends in market research. Generative AI...
Mavericks of Marketing: The Top 10 CMOs Shaping the Texas Business Landscape

The Top 10 CMOs Shaping the Texas Business Landscape

Uncover the top 10 CMOs leading the Texas business charge! These marketing mavericks are pushing boundaries, using data and tech to craft innovative campaigns...
“Automation Is Not the Goal, It Is Just a Tool,” Says Olga Guseva

“Automation Is Not the Goal, It Is Just a Tool,” Says...

What is the key to redesigning customer experiences in a changing world? Author and CX expert Olga Guseva shares insights on how to speak...
Revolutionizing Customer Service: AI, Skills, Design

Contact Centers Should Focus on Upskilling Agents for Tier 2 Roles

Customer service expert Mike Aoki discusses the impact of Generative AI on Tier 1 support, new skills agents need, and the importance of human-centered...
Interview with Andy Hermo, CCO at iSeatz

Leveraging Data and Innovation to Drive Loyalty in Travel

Andy Hermo, Chief Commercial Officer at iSeatz, discusses travel loyalty, data security, and future industry trends. Discover how iSeatz personalizes experiences to drive customer...
Q&A with Jeff Zotara, Chief Marketing Officer at Arrivia

Is Your Redemption Program Meeting Consumer Needs?

Arrivia's CMO Jeff Zotara discusses evolving consumer preferences in travel loyalty programs and Arrivia's innovative strategies for success, including flexible currencies and AI-powered tools. Arrivia's...
Moira Dorsey, Head of Qualtrics XM Institute

What Happens After a Bad Experience

Explore the nuances of customer experiences with Moira Dorsey, Head of Qualtrics XM Institute. Learn about the impact of negative experiences on loyalty and...
Top 30 Women in Marketing: Innovation, Leadership, and Impact

Top 30 Women in Marketing: Innovation, Leadership, and Impact

Meet 30 extraordinary women who are redefining marketing! From brand storytelling to data mastery, these leaders are shaping the industry's future. Join us in...

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