How Predictive Analytics and GenAI Drive Hyper-Personalized CX
Only with the “brain” provided by predictive and prescriptive analytics can GenAI offer a truly personalized service that will optimize the experience and improve loyalty, writes Avaya’s Tvrtko Stosic.
8 Top Contact Center Metrics You Need to Track for Exceptional...
Learn the top 8 contact center metrics you should track to measure and improve CX, including Net Promoter Score (NPS), Customer Satisfaction (CSAT), and First Contact Resolution (FCR).
The Personalization Revolution: Compliance and Customer Delight in the Age of...
Customers crave relevance, but privacy matters. Discover how AI personalizes experiences and how businesses can navigate data privacy regulations for growth.
Crafting Memorable CX: Data-driven Strategies in a Privacy-first World
Unlock the power of data to create unforgettable customer experiences while safeguarding privacy. Discover four strategies and the role of a CDP in this new marketing landscape.
The Future of Retail is AI: Personalized, Efficient, and Customer-Centric
How AI revolutionizes the retail experience with personalized recommendations, smarter customer service, and supply chain management.
How Predictive AI is Transforming the Retail Industry
Retailers are on the cusp of achieving true one-to-one personalization with predictive AI. This article explores how AI can deliver relevant content, boost customer...
All You Need To Know: Google’s Privacy Sandbox
Learn about what's happening to third-party cookie tracking on Chrome (and identifiers on Android) and about alternative routes to personalization.
Google’s Privacy Sandbox is a...
Demystifying Contact Center Metrics: A Guide to Boosting Customer Satisfaction
Confused by contact center metrics? This comprehensive guide explains key metrics, industry standards, and how to leverage data for better customer experiences.
How AI and Data Analytics Are Transforming Customer Experience
Forget browsing! AI tailors customer journeys with personalized recommendations and 24/7 chat support & predicts customer needs for a loyalty boost. Learn how AI...
Beyond Engagement Rates: How AI Is Revolutionizing Pharma Marketing
Traditional pharma marketing tactics fall short in a data-driven world. AI unlocks real-time customer insights and personalized engagement for better HCP communication and patient...
