Featured Posts

Lunio CEO Nick Morley on why click fraud is the wrong frame, how AI automates bad decisions faster, and who benefits from the industry's silence.

TreviPay's CMO Allen Bonde makes the case that payment experience is the most underutilised loyalty lever in B2B — and why marketers should own it.

Rodrigo Aviles on why CX is a mindset, not a department, what broke first at Hyundai, and the question no one in the audience ever asks, but should.

Enterprise leaders are rethinking ERP modernization, balancing clean-core strategies, AI readiness, and cloud adoption to build resilient businesses.

Agentic systems are poised to lower the cost of cross-platform media buying — and turn always-on experimentation from a luxury into a standard operating model.

Enterprise marketing looks healthy on paper—green metrics, rising click rates—but flat growth tells a different story. Here's the measurement flaw hiding in plain sight.

From Starbucks retiring its NomadGo inventory AI to Dove's pledge against AI-generated images, brands are discovering that the most powerful marketing move in 2026 is being visibly, defiantly human.

Data consent has moved off the legal team's desk and onto the CMO's desk. In the age of AI, how brands handle data is their brand strategy.

As AI floods the internet with low-cost content, PR and marketing teams are being forced to rebuild trust through authenticity and transparency.

From UiPath's 70% stock collapse to tightening VC appetite for workflow builders, the automation era is ending — and agentic systems are rewriting what comes after.