Can AI Turn MarTech Into a Mind Reader?
SAS’s Jonathan Moran explores how AI transforms MarTech—from hyper-personalized search and immersive UX to data-rich retail media networks.
Why Marketers Need a Data Diet in the Age of AI...
Drowning in too much data and too little insight? Discover why marketers must streamline their data strategy, focus on quality over quantity, and embrace a “Data Diet” to drive meaningful results in a post-cookie world.
What Do AI-Driven News Feeds Mean for PR?
AI reshapes news delivery. Learn how PR pros can optimize content for algorithms, not just editors, to ensure visibility in a personalized media landscape.
Personalization: How to Know Your Users’ “Why”?
Boost marketing with personalized experiences. Combine analytics and qualitative insights to understand user 'why'. Learn how tools like Session Replay Everywhere drive engagement.
Signal > Noise: The Sharp Minds Decoding Tech’s Next Wave
From GenAI and CDPs to creator economies and customer-centric CX, these 2025 tech leaders are decoding the future with clarity, creativity, and conviction.
AI in Marketing: Balance Tech with Human Touch for Impact
SurveyMonkey reveals AI risks alienating audiences without authenticity, personalization, and trust. Balance tech with human connection for marketing success.
AI Transparency: The Next Competitive Advantage
Is your AI a black box? Understand the growing importance of AI transparency for customers, regulators, and your bottom line. Get practical tips for explainable AI in marketing.
Is Gmail’s AI Search a Game-Changer or a Privacy Nightmare?
Explore Gmail's new AI search features & how they work, including Gemini AI and data practices. Uncover potential privacy risks & user recommendations.
The Shocking Truth About Your Sales Connections (and Why It’s Killing...
Most salespeople are connected to only 6 people in target accounts, despite buying teams averaging 12+. Learn why this is a critical problem hindering deal speed and how to build wider, more influential networks.
TikTok Ban Fear: Time to Own Your Audience, Not Rent
The TikTok ban scare highlights the risk of relying on social media. Build direct connections via email & own your customer relationships.
