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Are We Using AI to Help Customers or Avoid Them?

Khushbu Raval -
Rodrigo Aviles on why CX is a mindset, not a department, what broke first at Hyundai, and the question no one in the audience ever asks, but should.
Martech

Your ERP Is Holding You Back. Here’s How to Fix It.

Srinivas Kode -
Enterprise leaders are rethinking ERP modernization, balancing clean-core strategies, AI readiness, and cloud adoption to build resilient businesses.
Adtech

Is AI About to Make Media Buying an Endless Experiment?

Greg Collison -
Agentic systems are poised to lower the cost of cross-platform media buying — and turn always-on experimentation from a luxury into a standard operating model.
Campaign Orchestration

Your Marketing Dashboard Is Lying to Your CFO

Jonathan Greene -
Enterprise marketing looks healthy on paper—green metrics, rising click rates—but flat growth tells a different story. Here's the measurement flaw hiding in plain sight.
Martech

Brands Are Making ‘No AI’ Their Biggest Selling Point

Khushbu Raval -
From Starbucks retiring its NomadGo inventory AI to Dove's pledge against AI-generated images, brands are discovering that the most powerful marketing move in 2026 is being visibly, defiantly human.
Martech

Why the CMO Now Owns the Privacy Problem

Tilman Harmeling -
Data consent has moved off the legal team's desk and onto the CMO's desk. In the age of AI, how brands handle data is their brand strategy.
Martech

Are Brands Losing Credibility in the AI Era?

Daniela Bartoli -
As AI floods the internet with low-cost content, PR and marketing teams are being forced to rebuild trust through authenticity and transparency.
Featured Posts

Hyper-Automation Is Over. Agentic AI Is What Comes Next.

Anurag Gurtu -
From UiPath's 70% stock collapse to tightening VC appetite for workflow builders, the automation era is ending — and agentic systems are rewriting what comes after.
CX

E-commerce Doesn’t Have a Data Problem. It Has a Speed One.

Guru Hariharan -
CPG brands are drowning in data but losing ground to competitors who act on it faster. Agentic retail — AI that executes, not just analyzes — is becoming the new edge.
Adtech

Contextual Advertising: What It Is and Why It Matters

MartechView Editors -
As third-party cookies fade and privacy expectations rise, contextual advertising offers a durable alternative — reaching the right customer at the right moment without tracking them.
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