The Next Retail Advantage is Smarter Inventory
As retail events stretch longer and demand comes in waves, brands learn that protecting availability—not cutting prices—is the real growth strategy for 2026.
Part 2: From Tech Stacks to Trust Stacks, Marketing’s Proof Moment...
As AI fades into infrastructure, marketing is judged by outcomes, not hype—where trust is earned through execution, experience, and friction removed.
When New Year Travel Strains Corporate VPNs and SASE
Peak New Year travel tests VPN and SASE resilience. How IT teams can reduce latency, close security gaps, and keep remote workers productive.
Designing AI That Feels Human—Without Crossing the Line
Olga Khryapchenkova of NIO on emotional AI, safety-first design, and building culturally aware in-cabin assistants.
Why More Marketing Data Keeps Making Us Dumber
As marketing drowns in data, growth depends on shifting from demographics to motivation—and using AI to turn complexity into clarity.
The AI Maturity Gap Holding Modern Marketing Back
From pilot projects to performance engines, the AI maturity model shows how marketers can turn experimentation into measurable, scalable growth.
CES 2026: The Year “Physical AI” Claimed the Real World
From LG’s CLOiD to agentic commerce, CES 2026 marked the end of AI as a chatbot and its birth as a physical neighbor—a Martechview analysis by our editors.
CX Is Noisy. Human Connection Cuts Through
An in-depth conversation with Adrian Swinscoe on CX myths, agentic AI, and why trust, outcomes, and human connection will define customer experience in 2026.
How Pharma Marketing Can Prove ROI—and Change Care
As scrutiny rises, pharmaceutical marketers are turning to data, AI and precision media to prove ROI—without losing sight of the physicians and patients they serve.
When Bad Data Breaks the Sales Pipeline
Bad data doesn’t just hurt marketing—it quietly sabotages sales, pipelines, and trust in GTM systems. Here’s why ghost leads keep winning.
