Is Agentic AI Turning Ads into On-Demand Services?
Agentic AI could shift ads from unwanted interruptions to valuable, on-demand services—reshaping how brands connect with consumers.
AI Is Fueling a Surge of Low Quality Recipe Sites
AI-generated recipes are flooding the web, raising concerns about authenticity, ad placement risks, and brand safety in the booming digital food space.
Streaming Ads Enter a New Era of Precision
From fixed inventory to addressable TV, streaming now offers advertisers precision, flexibility, and access to tentpole events at a fraction of the cost.
Why the Creator Economy’s Next Chapter Is All About Authenticity
The creator economy shifts. Discover how authenticity, strategic platforms, and deep creator partnerships drive its $525B future—insights from industry leaders.
Why Marketers Need a Data Diet in the Age of AI...
Drowning in too much data and too little insight? Discover why marketers must streamline their data strategy, focus on quality over quantity, and embrace a “Data Diet” to drive meaningful results in a post-cookie world.
AI’s Human Paradox: Emotion Trumps Algorithm
AI advances, but human emotion drives trust. Learn how to connect with audiences by focusing on authenticity and emotional intelligence, not just algorithms.
AdTech 2025: AI and Data Drive Marketing’s Future
Explore AdTech's 2025 trends: AI, programmatic growth, data privacy shifts, & attention-based metrics. Learn how these innovations reshape marketing.
How to Optimize Ad Spend in 2025: Insights from Dreamdata
Discover insights from Dreamdata’s B2B GTM Benchmarks 2024, covering ad spend trends, customer journeys, and strategies to optimize your marketing for 2025.
2025 Ad Trends: AI, Regulation, and Social Media Shifts
Stricter regulations, AI-driven creativity, and fractured social media landscapes. How brands can stay ahead in a rapidly evolving market.
Lyft, Uber, and the Tech Industry’s Growing Ad-Creep Trend
Tech companies are embracing in-app ads, highlighting a broader trend where user attention is increasingly monetized, even by subscription services.
