Smint.io Partners with Cloudinary to Enhance Content Activation
Smint.io teams up with Cloudinary to integrate advanced content activation tools, empowering brands to create personalized, engaging media experiences.
Prosus to Acquire Just Eat Takeaway.com for €4.1Bn
Prosus announces a conditional agreement to acquire Just Eat Takeaway.com, creating the fourth largest global food delivery group with €20.30 per share offer.
MNC Acquires Grwth to Create All-in-One Challenger Brand Hub
MNC acquires Grwth, combining media, advisory, and venture funding for challenger brands. The new group will deploy capital and offer data-powered market insights.
Journify Secures $4M to Revolutionize Data-Driven Marketing
Journify raises $4M to empower brands with AI-driven data activation solutions, boosting marketing performance, targeting accuracy, and privacy compliance.
Temu vs. Amazon: Price Wars, Trust Issues and Tariff Impact
A new study reveals Temu undercuts Amazon by 40%, but trust remains low. Will prices rise with new tariffs looming? See what this means for U.S. shoppers.
PUMA Earns Top CDP Scores for Sustainability Leadership
PUMA improves water and forest scores in CDP ratings while maintaining top marks for climate action, reinforcing its leadership in sustainability efforts.
Magic Software and Axiom Unite to Break Manufacturing Data Silos
Magic Software and Axiom partner to integrate manufacturing systems, eliminating data silos and accelerating Industry 4.0 transformation.
LinkedIn Enhances Ad Targeting and Attribution for Marketers
LinkedIn updates its Conversions API & Revenue Attribution Report, enabling better ad targeting, CRM integration, and improved campaign performance.
Genesys and Mitel Partner to Elevate AI-Powered CX Innovation
Genesys and Mitel join forces to simplify AI-driven customer experience transformation for large enterprises, ensuring seamless engagement and compliance.
2025 App Marketing Trends: Growth, KPIs and New Strategies
Liftoff and AppsFlyer’s 2025 App Marketer Survey reveals key trends in ad spend, KPIs, and AI-driven strategies shaping the mobile marketing landscape.
