Pippit Unveils Agent Mode for Instant Video Creation
Pippit’s new Agent Mode generates ready-to-share videos from a single prompt, helping marketers and creators produce high-quality content effortlessly.
MIT: 95% of AI Pilots Fail, But New AI Shows Promise
MIT finds 95% of generative AI pilots deliver no ROI; PromptQL’s transparent, uncertainty-aware AI offers a path to scalable, trustworthy enterprise AI.
Costco Partners with GrowthLoop to Boost Retail Media
Costco taps GrowthLoop’s marketing engine to enhance audience targeting, personalization, and campaign efficiency in its retail media business.
Embargo Raises $3.5M to Expand AI CRM for Hospitality
London-based Embargo secures $3.5M to scale its AI-driven CRM platform, helping European hospitality SMEs boost customer retention and grow revenues.
Nearly 60% of Americans use GenAI for Online Shopping
The survey finds that 59% use generative AI for shopping, with 25% preferring ChatGPT over Google for product research despite privacy concerns.
Wunderkind Launches AI for Smarter Customer Messaging
Wunderkind’s new AI platform optimizes personalized messaging across channels in real time, driving higher engagement and revenue with zero manual effort.
Brand Strategist Ulli Appelbaum Reveals Science of Winning Brands
New book reveals how brand associations drive growth with practical, evidence-based strategies to build stronger, memorable brands in today’s crowded market.
Whatfix Drives Financial Sector Transformation with GenAI
Whatfix’s GenAI-powered suite helps financial firms boost productivity, ensure compliance, and accelerate digital adoption amid rising industry challenges.
Vidmob, Kellanova and MMA Prove AI Predicts Ad Impact
A study shows that AI-powered predictive impact scoring forecasts ad effectiveness with 83% accuracy, boosting brand performance and profit ROI at scale.
OpenX and Polk Launch Auto Campaign Measurement
OpenX integrates S&P Global Mobility’s Polk Automotive to offer precise, real-time campaign measurement and targeting for automotive marketers.
