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SAP Emarsys Taps Halon for Next-Gen Email Infrastructure

SAP Emarsys Taps Halon for Next-Gen Email Infrastructure

SAP Emarsys partners with Halon to modernize email operations with composable, AI-driven infrastructure—boosting innovation, scale, and global growth.
Amplitude Web Experimentation: Faster, Smarter Marketing Tests

Amplitude Web Experimentation: Faster, Smarter Marketing Tests

New drag-and-drop, cohort targeting, and widgets in Amplitude Web Experimentation empower marketers to test faster and optimize with AI-driven insights.
Klarna Targets $1.27B in US IPO at $14B Valuation

Klarna Targets $1.27B in US IPO at $14B Valuation

Klarna launches US IPO to raise $1.27B, aiming for $14B valuation as it expands debit card services and repositions as a global digital bank.
Flowbox Acquires Dreaminfluence, Expands UGC Reach in Europe

Flowbox Acquires Dreaminfluence, Expands UGC Reach in Europe

Flowbox strengthens its UGC platform with Dreaminfluence acquisition, boosting customers to 1,000 and nearing €9M ARR across Europe and Latin America.
American Eagle Shares Soar 26% on Sydney Sweeney Campaign

American Eagle Shares Soar 26% on Sydney Sweeney Campaign

American Eagle's controversial Sydney Sweeney ad sparks 26% stock surge, driving 700K new customers and 40 billion impressions, boosting brand momentum.
HubSpot Unveils Loop Marketing: Growth Playbook for AI Era

HubSpot Unveils Loop Marketing: Growth Playbook for AI Era

HubSpot launches Loop Marketing with 200+ AI updates, helping businesses adapt to zero-click AI searches and build hybrid human-AI teams for growth.
AI-Powered Retail Media: Particular Audience Expands to Europe

AI-Powered Retail Media: Particular Audience Expands to Europe

Particular Audience launches Europe’s first unified AI retail media platform, fueling hyper-personalized product recommendations and automation for retailers.
Zinrelo and TINT Merge to Form TrueLoyal

Zinrelo and TINT Merge to Form TrueLoyal

A new company, TrueLoyal, is born from the merger of Zinrelo and TINT. The AI-powered platform unifies loyalty, community, and data to boost retention.
Miva Aims to Fix E-Commerce Search With AI

Miva Aims to Fix E-Commerce Search With AI

Miva launches Vexture, a new AI-powered search tool that understands customer intent. The platform aims to eliminate dead-end searches and boost conversions.
Jivox Puts AI at the Heart of Commerce Ads

Jivox Puts AI at the Heart of Commerce Ads

Jivox's new platform, DaVinci Commerce, powers AI-native ads that use agentic shopping to guide a user's purchase, creating a direct creative-to-sale connection.

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