Mitgo Ventures Invests in AI Startup AILABIKA
Discover how Mitgo Group is deepening its focus on AI solutions. Learn about their investment in AILABIKA and the potential of AI in MarTech and AdTech.
N2WS Focuses on Customer Success and Boosts Revenue
N2WS, a leading data protection solutions provider, has appointed new leaders to spearhead its customer success and sales strategies.
Making Science Completes Acquisition of UCP
United Communications Partners Inc. has successfully merged with Making Science Marketing & Adtech, SLU, a wholly-owned subsidiary of Making Science.
State Farm’s Bundling Blitz: Scoring with Young Consumers
State Farm's latest campaign uses football and celebrity mashups to promote bundling, aiming to connect with younger demographics through culturally relevant humor.
Taco Bell Goes Global: Adapting the “Live Más” Lifestyle
Taco Bell is taking its signature "Live Más" experience international! Learn how they're building brand relevance in new markets by connecting with local music scenes and cultural trends.
Mountain Dew Owns Mountain Time (and Maybe Your Next Move)
Mountain Dew's latest campaign offers free drinks to anyone who enters the Mountain Time Zone, plus a chance to win a relocation package! Here's how they're leveraging data, nostalgia, and outdoor adventure.
California Bill Could Force Browsers to Implement Opt-out Signals
AB 3048, if passed, would require browser and mobile OS providers to enable users to send "opt-out preference signals" (OOPS) to businesses. This could significantly impact the advertising ecosystem and data sharing practices.
Swipe with Caution: The Privacy Risks of Dating Apps
A new study reveals the alarming privacy risks associated with popular dating apps. Learn how these apps collect and share your personal data, and what you can do to protect yourself.
Children’s Toys Raise Data Privacy Concerns
A new study reveals the privacy risks associated with smart toys, highlighting the need for stricter data protection measures. Learn how popular toys like the Toniebox and Tiptoi collect and transmit children's data.
Glance Partners with Five9 for Guided CX
Glance, a leader in Guided CX, has partnered with Five9. Glance is now available on the Five9 CX Marketplace, enabling Five9 users to join customers in real-time, collaborative online sessions.
