Disney Unveils AI-Driven Ad Tools at CES Showcase
Disney announced new AI-powered ad tools, metrics, and vertical video formats at CES, aiming to simplify planning, boost measurement, and improve advertiser outcomes.
Cliq Raises Seven-Figure Funding to Take Offline Social Global
UK-based social app Cliq has secured a seven-figure investment to expand globally, betting on real-world connections over endless scrolling.
Brand Metrics Brings Interactive CTV Measurement to CES
Brand Metrics unveiled SDK-free interactive CTV measurement at CES, signaling a shift toward scalable, real-world brand measurement on connected TV.
Amperity Launches AI Agent to Turn Data Into Action
Amperity unveiled its Customer Data Agent, an enterprise AI tool designed to help marketers move from insight to activation using unified customer data.
Swap Raises $100 Million to Expand Global E-Commerce Platform
London-based Swap raises $100 million in Series C funding to scale its unified logistics and payments platform for global e-commerce brands.
Snowflake Brings Google’s Gemini AI Directly to Enterprise Data
Snowflake expands its partnership with Google Cloud, bringing Gemini AI models into Cortex AI for secure, governed enterprise intelligence at scale.
Dentsu Unveils Unified Data and Technology Platform in India
Dentsu launches dentsu.Connect in India, unifying data, technology and creativity to drive faster decisions and measurable business impact.
CES 2026: Amazon Makes Its Case as a New Power Player...
At CES, Amazon pitches advertisers on its ability to deliver reach, data and full-funnel results beyond traditional television.
AI Is Quietly Rewriting How Consumers Decide What to Buy
A new IBM–NRF study shows AI shaping shopping decisions before purchase, forcing retailers to rethink discovery, trust, and data readiness.
Roku Embraces Outcome-Based Ads With iSpot Integration
Roku becomes the first major streaming publisher to optimize ads directly on outcomes, deepening its partnership with iSpot to drive measurable ROI for brands.
