Viant, iHeartMedia Unite to Bring Audio Fully Programmatic
Viant integrates with iHeartMedia to extend AI-powered, addressable programmatic advertising across podcasts, streaming audio, and broadcast radio.
MoEngage Raises $180M to Scale AI-Driven Engagement
MoEngage extends its Series F to $280M as enterprises shift from legacy marketing clouds to AI-led customer engagement across marketing and product teams.
RainFocus Unveils Base Module for Scalable Event Programs
RainFocus launches Base Module, a streamlined toolkit designed to help teams run high-volume, repeatable events with consistent branding and governance.
ServiceNow Closes $2.85B Moveworks Deal for Agentic AI
ServiceNow completes its largest acquisition of Moveworks, integrating its AI Assistant and search with its workflow platform to automate 90% of employee requests.
Netflix Buys Warner Bros. for $82.7B, Shakes Up Streaming
Netflix will acquire Warner Bros. (including HBO and DC Universe) for $82.7B, following the spin-off of Discovery Global. The deal unites iconic IP, creating a content giant.
Disney Puts $1 Billion and Its IP into OpenAI’s Sora
Disney licenses over 200 character assets (Marvel, Star Wars, Pixar) to OpenAI’s Sora video tool. The $1 billion equity deal signals a major push into responsible, generative AI for entertainment.
Wpromote Buys Giant Spoon to Fuse Data With Big Ideas
Wpromote acquires Giant Spoon, creating a data-meets-creative agency built to win CMOs and CFOs alike as consolidation reshapes the marketing industry.
BNPL Tops $1B as Cyber Monday Shoppers Click to Spend
Cyber Monday hit $14.25 billion in U.S. online sales as BNPL topped $1B. Adobe, Salesforce, and Shopify report substantial holiday gains despite tech hiccups and economic strain.
Amazon, Visa Join Forces to Build AI Shopping Agents
Amazon and Visa team up to equip developers with tools for AI shopping agents, pushing agentic commerce forward as the industry races to define its future.
Amazon Tests 30-Minute Delivery—and the Future of Retail
Amazon pilots “Amazon Now,” offering 30-minute delivery in Seattle and Philadelphia as it races to outpace stores and rivals with ultra-fast logistics.
