HubSpot’s June 2024 Updates: Enhanced Workflows, Sales Boost
HubSpot's June 2024 update empowers managers and admins with better data management, automation, and workflow tools. Boost sales efficiency and streamline operations with the latest features.
Lucidea Announces SydneyDigital, the ILS for a Digital-First World
Lucidea rebrands SydneyEnterprise as SydneyDigital, offering a suite for managing both physical and digital library assets in a single platform.
Sharpen Revolutionizes Contact Centers with Usable AI Platform
Sharpen Revolutionizes Customer Service with Usable AI! Its easy-to-use AI platform empowers agents, boosts efficiency, and personalizes customer interactions.
Gen Alpha’s Tech Sophistication Will Challenge Brand Strategies
Forget Celebrity Endorsements! Gen Alpha Values Tech Brands and Educational Content. New Razorfish report explores Gen Alpha's brand preferences and marketing strategies to reach them.
Brand Growth Drivers: Insights from the Data
Kantar Report: Unlock Brand Growth with Meaningful Differentiation and Presence. Data shows strong emotional connections and consistent brand presence drive sales.
TikTok’s Developing a New AI Chatbot Called Genie
TikTok's AI Genie is Coming! A new AI chatbot, Genie, could connect users to various AI features inside the app, including search, virtual humans, and music generation.
Climate Action Marketplace Created by IPG, SeenThis, PubMatic
World's First Green Ad Marketplace! IPG Mediabrands & SeenThis launch Climate Action Marketplace (CAM) to reduce ad campaign carbon footprint.
Sprinklr Named Leader in Digital Customer Interaction Report
Sprinklr Soars as a Leader in Customer Experience Management! Forrester Wave recognizes Sprinklr's unified platform for managing all digital customer interactions.
Havas Prepares for Future with Major Tech Investment, Integrated Comms
Havas doubles down on AI to deliver integrated client experiences! The ad giant invests heavily in AI and tech to meet growing marketing demands.
PepsiCo Tests Smart Cans, AI for Better Personalization
At Cannes Lions, the marketer showed off a new AI Hydration Coach for Gatorade and a connected device for Pepsi inspired by its can shape.
