Customization vs. Efficiency: Can Banks Have Both in the Digital Age?
Traditional banks face disruption. Explore the five key trends shaping digital banking and how to navigate transformation for a seamless customer experience.
How Sweat Economy Revolutionizes Customer Loyalty through Rewarding Physical Activity
Sweatcoin's journey continues with Sweat Economy! Oleg Fomenko explores Sweat Economy's vision: a "Movement Economy" that rewards movement with $SWEAT tokens.
Mastering First-party Data in a Privacy-focused Era
Explore how GrowthLoop, under the guidance of Anthony Rotio, is pioneering the transition to first-party data, enhancing customer segmentation, and addressing the challenges of data privacy in an insightful interview.
How Conversational AI is Revolutionizing Market Research
Read how Stravito Assistant, the next-gen GenAI tool, empowers users with a conversational approach, boosting efficiency and uncovering hidden trends in market research.
Generative AI...
The Top 10 CMOs Shaping the Texas Business Landscape
Uncover the top 10 CMOs leading the Texas business charge! These marketing mavericks are pushing boundaries, using data and tech to craft innovative campaigns...
“Automation Is Not the Goal, It Is Just a Tool,” Says...
What is the key to redesigning customer experiences in a changing world? Author and CX expert Olga Guseva shares insights on how to speak...
Contact Centers Should Focus on Upskilling Agents for Tier 2 Roles
Customer service expert Mike Aoki discusses the impact of Generative AI on Tier 1 support, new skills agents need, and the importance of human-centered...
Leveraging Data and Innovation to Drive Loyalty in Travel
Andy Hermo, Chief Commercial Officer at iSeatz, discusses travel loyalty, data security, and future industry trends. Discover how iSeatz personalizes experiences to drive customer...
Is Your Redemption Program Meeting Consumer Needs?
Arrivia's CMO Jeff Zotara discusses evolving consumer preferences in travel loyalty programs and Arrivia's innovative strategies for success, including flexible currencies and AI-powered tools.
Arrivia's...
What Happens After a Bad Experience
Explore the nuances of customer experiences with Moira Dorsey, Head of Qualtrics XM Institute. Learn about the impact of negative experiences on loyalty and...
