Featured Posts

Featured posts

Amazon's Black Friday Magic: Behind the Scenes

Amazon’s Black Friday Magic: Behind the Scenes

Uncover the secrets behind Amazon's Black Friday success: logistics, AI, and the relentless pursuit of seamless delivery.
Lyft, Uber, and the Tech Industry’s Growing Ad-Creep Trend

Lyft, Uber, and the Tech Industry’s Growing Ad-Creep Trend

Tech companies are embracing in-app ads, highlighting a broader trend where user attention is increasingly monetized, even by subscription services.
Q&A with Manu Pandey, VP of CX at Swiss Re

How Swiss Re is Navigating the Complex World of Reinsurance

Swiss Re is transforming the customer experience in reinsurance with innovative strategies, AI tools, and data insights in this interview with Manu Pandey.
Will Google Make Shopping Season Easier?

Will Google Make Shopping Season Easier?

Google's AI tools like voice search, Lens, and personalized recommendations revolutionize shopping. Leverage them to boost holiday sales and engage shoppers.
Zalando Optimizes Discount Steering with AWS MLOps

Zalando Optimizes Discount Steering with AWS MLOps

Zalando leverages AWS MLOps to streamline its discount-dependent forecasting models, improving accuracy and efficiency in its markdown pricing strategy.
Consumers Want to #ShopSmall This Holiday Season

Consumers Want to #ShopSmall This Holiday Season

71% of US shoppers will pay more to support small businesses this holiday season, with Gen Z leading at 85%. Small businesses, it's time to shine!
Amazon's Holiday Campaign: A Touch of Nostalgia and Tech

Amazon’s Holiday Campaign: A Touch of Nostalgia and Tech

Amazon's 2024 holiday campaign blends heartwarming storytelling with tech-driven, immersive shopping experiences for a festive season to remember.
Navigating the AI Revolution: A Retailer's Guide

Navigating the AI Revolution: A Retailer’s Guide

AI offers potential for retail, but implementation challenges persist. Retailers overcome these hurdles, leverage AI's power, drive significant business growth.
Q&A with Amanda Cole, Chief Marketing Officer, Bloomreach

How AI Augments, Not Replaces, Human Marketing Skills, Says Amanda Cole

Amanda Cole, CMO of Bloomreach, shares how AI revolutionizes marketing, boosting productivity and addressing misconceptions about AI's role alongside marketers.
Boost Lead Gen with Effective Content Marketing Strategies

Boost Lead Gen with Effective Content Marketing Strategies

Unlock qualified leads with content marketing! Explore strategies for targeted content, SEO optimization, and lead nurturing to boost conversions.

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