How Conversational AI is Revolutionizing Market Research
Read how Stravito Assistant, the next-gen GenAI tool, empowers users with a conversational approach, boosting efficiency and uncovering hidden trends in market research.
Generative AI...
Personalization at Scale: How CDPs are Changing the Marketing Game
Are you struggling to personalize marketing for large audiences? Customer Data Platforms (CDPs) are the game-changer you need! This article explores how CDPs unify...
Integrating CDPs with Your Marketing Stack: Challenges and Best Practices
With seamless integration, unlock the full potential of your Customer Data Platform (CDP)! Explore best practices, overcome challenges, and learn how to leverage your...
The Evolution of Customer Data Platforms (CDPs): From Niche to Necessity
Dive into the fascinating journey of Customer Data Platforms (CDPs) - from niche solutions to marketing necessities. Explore how CDPs empower businesses to deliver...
The Top 10 CMOs Shaping the Texas Business Landscape
Uncover the top 10 CMOs leading the Texas business charge! These marketing mavericks are pushing boundaries, using data and tech to craft innovative campaigns...
From Conversions to Key Events: How GA4 Empowers Deeper User Insights
Forget website traffic! GA4's key events unlock real business value for SEOs and marketers. Learn how to measure user engagement & demonstrate the impact...
Debunking 5 Myths About Today’s BNPL Shoppers
New research reveals surprising truths about BNPL users. They're not who you think! Learn how this payment method empowers responsible shoppers & boosts retailer...
Are You Getting the Most Out of Your Customer Data?
Struggling to turn customer data into profits? Let's explore a 7-stage Customer Data Platform (CDP) maturity model to assess your data utilization and unlock...
StreetEasy Illustrates House-Hunting Odyssey as Renaissance Art
StreetEasy's new campaign uses Renaissance frescoes to depict the epic journey of buying a home in New York City. This eye-catching campaign leverages "if...
AdTheorent, Miles Partnership Boost VISIT FLORIDA ROI with Predictive Ads
Cross-Device Campaign Drove 363% Sales Lift and $67M in Incremental Sales Resulting in a 513X ROAS.
AdTheorent Holding Company, Inc., a machine learning pioneer using privacy-forward...
