Is the Future of Marketing Shaped by Ethical Algorithms?
Jonathan Moran (SAS) on the ethics of AI in marketing. Learn why trust is essential and how to avoid the pitfalls of biased or irresponsible AI.
Metricool’s Growth Lead on Data, Influencers and AI’s Impact
Metricool's Alexandra Caceres blends tech and marketing for data-driven growth. Learn about influencer ROI, AI's role in 2025, global strategies, and key lessons for marketers.
WhatsApp for Business: Beyond Messaging to Customer Engagement
Discover how WhatsApp evolved into a vital business tool. Learn to leverage its features, AI automation, and rich messaging for enhanced customer engagement and satisfaction.
Explained: R Programming Language
Explore how the R programming language empowers marketers with data analysis, predictive modeling, visualization, and improved campaign performance.
AI’s Human Paradox: Emotion Trumps Algorithm
AI advances, but human emotion drives trust. Learn how to connect with audiences by focusing on authenticity and emotional intelligence, not just algorithms.
Marketing’s Next Chapter: Women Driving Impact in 2025
Celebrate the women driving transformative change in marketing and martech this International Women's Day 2025. Their innovative leadership is accelerating action towards gender equality and breaking barriers in the industry.
Mastering LinkedIn: Networking, Marketing and Growth Strategies
Unlock LinkedIn's potential for networking, B2B marketing, and brand growth. Learn about ads, Sales Navigator, analytics, and the latest platform updates.
AdTech 2025: AI and Data Drive Marketing’s Future
Explore AdTech's 2025 trends: AI, programmatic growth, data privacy shifts, & attention-based metrics. Learn how these innovations reshape marketing.
Intermedia’s Shamkova: Navigating AI, M&A, and the Human Side of Tech...
Intermedia CPO Irina Shamkova discusses AI, M&A, and user experience. Discover her strategies for innovation and leadership in a rapidly evolving tech landscape.
How to Optimize Ad Spend in 2025: Insights from Dreamdata
Discover insights from Dreamdata’s B2B GTM Benchmarks 2024, covering ad spend trends, customer journeys, and strategies to optimize your marketing for 2025.