Contact Centers Should Focus on Upskilling Agents for Tier 2 Roles
Customer service expert Mike Aoki discusses the impact of Generative AI on Tier 1 support, new skills agents need, and the importance of human-centered...
How to Decode Customer Data Platform Pricing
Confused by CDP pricing models? This article explores how a CDP's origin story and your business needs impact cost. Learn how to develop use...
Brand Profile: Buffer – From Startup Rollercoaster to Social Media Leader
Explore the highs and lows of Buffer's journey from a $5 profit to a leading social media management platform. Learn their strategies for growth...
How CDP Delivers the Coveted “Single View” to Marketers
Customer data platforms give marketers control over data collection, segmentation, and orchestration through out-of-the-box integrations that rarely require IT or developer involvement.
Customer data platforms...
Beef ‘O’ Brady’s Enhances Customer Experience
The family restaurant chain uses PAR Technology to bring together ordering, dining in, loyalty perks, and data.
“We were looking for a seamless customer journey...
Leveraging Data and Innovation to Drive Loyalty in Travel
Andy Hermo, Chief Commercial Officer at iSeatz, discusses travel loyalty, data security, and future industry trends. Discover how iSeatz personalizes experiences to drive customer...
Understanding Composable Tech Stack
Google Cloud Next '23 spotlights composable tech stacks - the future of agile business applications built from modular components for faster development and innovation.
Google...
Beyond Engagement Rates: How AI Is Revolutionizing Pharma Marketing
Traditional pharma marketing tactics fall short in a data-driven world. AI unlocks real-time customer insights and personalized engagement for better HCP communication and patient...
Is Your Redemption Program Meeting Consumer Needs?
Arrivia's CMO Jeff Zotara discusses evolving consumer preferences in travel loyalty programs and Arrivia's innovative strategies for success, including flexible currencies and AI-powered tools.
Arrivia's...
The Evolution of the Contact Center to Knowledge Center
Frustrated with long hold times and scripted responses? Learn how contact centers evolve into knowledge centers, empowering customers and agents for a better service experience.