The partnership will also extend its reach through integration into the PickleJar app, website, and streaming platforms.
PickleJar, a Texas-based music and entertainment software company, has joined forces with Knocking, a content and commerce company specializing in collaborative media shopping experiences, announced a partnership set to drive new revenue streams to the radio and digital streaming industry.
Knocking’s unique approach seamlessly integrates engaging shopping segments into media content, offering audiences access to new, popular, and exclusive products while boosting revenue streams for media companies.
At the heart of this collaboration is the launch of “Radio Steals and Deals” by Knocking, featured on PickleJar’s “Up All Night” show hosted by Patrick Thomas. Broadcasting to over 55 country radio stations nationwide with a dedicated listener base of more than 400,000, this game-changing segment debuts on October 4th. The partnership will also extend its reach through integration into the PickleJar app, website, and streaming platforms.
“Knocking is a rapidly growing and impressive company that shares our commitment to exceptional customer outreach,” said Kristian Barowsky, President of PickleJar. “We are really looking forward to what this partnership will bring for both the artists and the fans.”
Brian Meehan, Co-Founder and COO of Knocking, added, “The entire team at Knocking is thrilled to collaborate with PickleJar on our Radio Steals and Deals Marketplace. We can’t wait to bring PickleJar’s audience exclusive and incredible deals. This partnership also excites our brand partners, allowing them to connect with radio listeners in the most trusted ways.”
Heidi Oringer, leading audio partnerships at Knocking, shared her enthusiasm, stating, “I am excited to bring Knocking’s e-commerce opportunities to the users and listeners of the PickleJar platforms and ‘Up All Night with Patrick Thomas.’ Both companies are aligned in their commitment to delivering the best possible consumer experience, understanding the paramount importance of seamless integration. Together, we are poised for a triumphant partnership.”
