The combination of Shopify’s commerce platform with Manhattan’s powerful post-purchase offerings will create exceptional customer experiences at every step of the sales journey.
Manhattan Associates, a supply chain commerce company, and Shopify, an ecommerce solution provider, announced a new alliance to help retailers build world-class unified omnichannel shopping experiences. Shopify’s commerce platform will be combined with Manhattan’s omnichannel order management solution to help enterprises create exceptional customer experiences at every step of the sales journey.
Brian Kinsella, senior vice president of Product Management for Manhattan, said, Manhattan’s focus on fast, easy, reliable and transparent shopping enables our enterprise retail customers to lower sales friction and elevate purchase confidence, which is why we’re proud to align ourselves with Shopify in our mutual endeavor to improve the digital commerce experience. We’re excited about the elevated experience for consumers, and the increased revenue and margin potential for our merchants owing to the combined offering.”
Nautica, a SPARC Group brand, will be the first joint customer. Mike Dupuis, chief digital officer for SPARC Group, said, “By offering our customers the combination of Shopify’s fast and reliable commerce platform with Manhattan’s powerful order promising and post purchase offerings, we are providing them unparalleled visibility and the industry’s premier end-to-end online shopping experience. For SPARC, we believe the combined solution will result in improved sales, reduced shipping costs, fewer returns, and improved margins and profits overall.”
The combined solution will also include Manhattan’s post-purchase customer service tools, including digital self-service solutions that provide the visibility, flexibility, and convenience required by today’s consumers.
