With this addition and a growing presence in ShopRite, Grocery TV now reaches nearly one-third of the New York metropolitan market.
Grocery TV, an in-store digital advertising network, announced that New York City supermarket chains D’Agostino and Gristedes are now available on its network.
“We’re thrilled to feature D’Agostino and Gristedes, two iconic New York City grocery chains, on Grocery TV,” Marlow Nickell, CEO of Grocery TV said. “This expansion enhances our reach and allows our NYC-based agency partners and brands to experience Grocery TV firsthand.”
With this addition and a growing presence in ShopRite, Grocery TV now reaches nearly one-third of the New York metropolitan market. Brands can now regularly connect with New York residents in their neighborhood supermarkets with digital advertising in a highly trafficked store area.
Grocery TV offers an end-to-end solution for managing and monetizing in-store retail media networks for its retail partners. This service features weekly updates of engaging grocery-themed entertainment content, along with the ability for retailers to easily refresh their own content through GTV’s Retail Marketing Platform (RMP).