OneRail Reveals Insights on E-commerce Growth

OneRail Reveals Insights on E-commerce Growth

73% of survey respondents said relying on their internal fleets makes it much more difficult to meet demand spikes, OneRail revealed.

OneRail, a provider of solutions in last mile omnichannel fulfillment, released its Retail Report: Carrier Diversification Tops 2024 Shipping Fulfillment Goals. The report highlights new findings from a survey of more than 350 managers and executives within the retail and E-commerce landscape. It provides critical insights for omnichannel fulfillment strategy to improve the customer experience while increasing revenue and reducing costs.

OneRail’s report shows that retailers want to diversify their delivery networks to reduce risk and keep their delivery promises. 73% of survey respondents said relying on their internal fleets makes it much more difficult to meet demand spikes. The report also highlights that 96% of survey respondents report that their customers consider delivery an essential part of their shopping experience and that 20% of customer complaints retailers receive pertain to long delivery times and delays.

“Today, customers crave personalized service and convenience, combined with more product variety and flexible shipping options,” said OneRail Founder and CEO Bill Catania. “Retailers and product distributors have now realized that final mile delivery is the weakest link in the chain, impacting their customer experience, and so they are investing in technology solutions to mitigate risk differentiate themselves while expanding margin to remain viable in the market.”

With 69% of retail fulfillment leaders saying that using only one delivery partner represents an intolerable risk to their business and 65% of respondents planning to offer same-day or next-day delivery in the next one to two years, it is evident that investment in diversified delivery networks is where the industry is headed.