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E-commerce and Online Retail

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Gopuff Adds Fall Flavors to Its Private Label Snack Line

MartechView Editors -
Gopuff is expanding its Crave Shoppe and Basically brands with seasonal fall treats, its first-ever limited-time private-label offerings.
News

Instacart Pushes Into Full-Funnel Marketing at Cannes Lions

MartechView Editors -
Instacart unveiled an Ads Studio, a vertical video feed and AI shopping assistant plans at Cannes Lions, expanding beyond performance marketing.
News

CommerceIQ Adds DoorDash Ads to Retail Media Platform

MartechView Editors -
CommerceIQ's AllyAI-powered platform now manages DoorDash Ads, giving CPG brands one place to optimize retail media for incremental sales.
News

97% of Shoppers Research Before Buying: Bazaarvoice

MartechView Editors -
Bazaarvoice's Shopper Experience Index reveals 97% of consumers research multiple sources before buying, prioritizing trust and authenticity over convenience.
News

Nectar360 Says Retail Media Needs Better Measurement

MartechView Editors -
Early results suggest brands see stronger sales and better attribution when retail media, measurement, and optimization work together.
Martech

The Agency-Led E-commerce Model Is Changing

Guru Hariharan -
Marketplace algorithms move faster than agencies can react. Here's why brands are adopting AI agents to continuously optimize e-commerce operations.
News

Fast Simon Unveils AI Personalization for Retailers

MartechView Editors -
Fast Simon launches AI-powered personalization for Shopify brands, helping merchandisers boost conversions, engagement and revenue.
News

Gopuff and GrowthLoop Expand Retail Media Targeting

MartechView Editors -
Gopuff and GrowthLoop partner to deliver advanced audience segmentation, faster campaign activation, and deeper retail media insights.
News

Kopa.ai Raises €2M to Give E-commerce Teams an AI Operator

MartechView Editors -
Kopa.ai lands €2M seed funding to build an agentic AI platform that runs e-commerce operations — from campaigns to inventory — autonomously.
CX

E-commerce Doesn’t Have a Data Problem. It Has a Speed One.

Guru Hariharan -
CPG brands are drowning in data but losing ground to competitors who act on it faster. Agentic retail — AI that executes, not just analyzes — is becoming the new edge.
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