Patron Points partners with Couche-Tard to provide tobacco loyalty and scan data services to Circle K and Kangaroo Express, unlocking savings and promotions.
Patron Points announced it has reached an agreement with Alimentation Couche-Tard to offer loyalty and scan data services to Circle K and Kangaroo Express legacy franchisees. Through this agreement, Patron Points will enable 300+ franchised Circle K and Kangaroo Express locations to offer tobacco loyalty promotions and participate in digital trade programs offered by leading tobacco brands.
“With Patron Points, all of our Passport point-of-sale stores can now participate in Altria Tier 3 and RJR digital loyalty incentive programs, allowing them to offer superior value within the tobacco category. With these programs there is also a bonus, as these franchisees can now provide unique savings with CPG loyalty offerings to their customers as well,” says Greg Dean- Director of Domestic and International Marketing at Circle K- Worldwide Franchise.
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“We are honored that Couche-Tard has chosen Patron Points as their tobacco loyalty program provider for these franchised stores. We also look forward to providing our world-class customer support and unique offerings. These offerings enable these locations to participate in loyalty promotions and deliver personalized tobacco/nicotine savings such as the Altria P+ program,” Erik Ogren – Patron Points President.
