Persado Introduces GenAI Innovations

Persado Introduces GenAI Innovations

The innovations enable copywriters, brands, and digital performance marketers to generate content rapidly and get instant feedback on brand compliance. 

Persado, a Motivation Artificial Intelligence (AI) company, announced innovations in generative AI (GenAI) content and image creation for retailers, financial services companies, and digital agencies

New industry-first functionality in Essential Motivation further extends the power of Motivation AI at scale to merchandising, product, and web teams. The innovations enable copywriters, brands, and digital performance marketers to generate content rapidly, get instant feedback on brand compliance, safely deploy to market, and reap substantial benefits.

Available this spring in the Persado Essential Motivation self-service platform, the new content copilot tools help ensure the best on-brand messages for engaging customers across email, web, mobile, and social channels.