Shirofune Exhibits Expanded Capabilities at eTail West

Shirofune Exhibits Expanded Capabilities at eTail West

Shirofune’s expanded capabilities at eTail West 2024 aim to help more advertisers experience maximized results from its platform. 

Shirofune, a digital advertising automation management tool, exhibited its expanded E-commerce and omnichannel advertising automation platform at eTail West 2024.

“When we exhibited at eTail last February, we had just started our expansion into North America to mirror our success in Japan and help marketers save on ad spend and time,” said Mitsunaga Kikuchi, Founder and CEO of Shirofune. “Now, one year later, we have continuously enhanced our platform with new integrations and are excited to showcase Shirofune’s expanded capabilities at eTail West 2024 to help more advertisers experience maximized results from our platform.”

Shirofune hosted three interactive roundtable sessions on February 26th. The sessions, titled “Next-Gen Search Strategies: Maximizing ROAS and Bid by Lifetime Value,” led by Rocco Baldassarre, VP of Account Strategy for Shirofune.

Powered by human intelligence and AI, Shirofune recently integrated Amazon Ads to their robust platform, enabling advertisers and agencies to manage their Amazon ad seamlessly spending alongside other major platforms such as Google ads, Pinterest, Facebook, Instagram, Microsoft Advertising, TikTok, and X (formerly known as Twitter).