One of the standout features available through SHOPLINE’s social media integration is the ability for brands to synchronize products efficiently and track performance with pixels and APIs.
SHOPLINE, a global provider of unified commerce solutions, is all set to unveil key new upgrades and advanced product features at Shoptalk, the landmark global gathering of retail and E-commerce leaders.
Nadia Tan, director of global marketing solutions partnerships APAC at Meta, which has partnered with SHOPLINE since 2018, said: “Meta builds technologies that help people connect, find communities and grow businesses; a purpose closely aligned with that of SHOPLINE. With an established and close global partnership, we’re excited to support SHOPLINE’s continued growth in the US market. Their best-of-breed integration using Meta’s latest APIs ensures consistent and accurate data synchronization, resulting in higher performing ads for their customers.”
“Our U.S. expansion marks a pivotal moment in SHOPLINE’s journey as we work to meet global demand for powerful but intuitive unified commerce solutions built to help brands reach, engage and convert their customers at every touchpoint,” Yang said. “We believe retailers of all sizes should be free to access the best possible technologies — from innovative social commerce features to powerful point-of-sale and distribution capabilities — as they grow their brands. I can’t wait to share our latest unified commerce innovations at this year’s Shoptalk.”
One of the standout features available through SHOPLINE’s social media integration is the ability for brands to synchronize products efficiently and track performance with pixels and APIs, while also leveraging customer data to create tailored audience lists for precise ad retargeting. SHOPLINE’s social integration also enables advanced capabilities, including messaging event reporting, which assesses ad effectiveness on messaging apps, and offline conversion API, which allows physical stores to track offline advertising effectiveness.
With social commerce expected to reach $2.9 trillion by 2026, SHOPLINE is positioned to help brands capitalize on this fast-growing trend with its industry-leading, all-in-one solution that combines digital advertising, omnichannel selling, conversational commerce, and real-time shopper intelligence.
