Signal > Noise: The Sharp Minds Decoding Tech’s Next Wave

Alex Abbott created the Conversation Operating System, an AI-powered method to solve the B2B pipeline crisis affecting most companies today. With over three decades of sales experience spanning three continents, Abbott has built and transformed businesses, leading them to multi-million-dollar success. A health enthusiast, golf lover, and proud dog dad to six Miniature Dachshunds, he now lives in Portugal, sharing his expertise through his community, “Walking Digital Corridors.” 

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Alexandra Caceres is a Growth and Influencer Marketing Specialist at Metricool, where she drives strategic partnerships and digital growth initiatives. With a strong social media and content strategy foundation, she has held multiple roles at Metricool, including US Marketing Manager and Social Media Manager. Caceres also brings over four years of experience from Honeypot Social, where she led campaigns across diverse industries. She is passionate about brand storytelling and creator collaboration and blends creativity with data to deliver impactful marketing results.

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Carlos Gil is a Brand Evangelist and U.S. Market Leader at GetResponse, with nearly two decades of experience helping global brands and startups drive growth through innovative, ROI-focused marketing. A bestselling author of The End of Marketing and LinkedIn Top Voice, Gil is known for blending old-school strategy with modern digital tools. He’s a sought-after speaker at global events like SXSW and SMMW and a master of turning bold storytelling into revenue-generating campaigns. Gil is a connector at his core, empowering brands to stand out and scale with authenticity.

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David Raab is the Founder of the CDP Institute and the expert who coined the term “Customer Data Platform” in 2013. A leading authority in marketing technology and analytics, he helps organizations navigate the evolving landscape of customer data, personalization, and privacy. Raab is known for his clear-eyed insights on the role of CDPs in an AI-driven world and continues to shape the conversation on how brands use data to drive meaningful engagement. Through the CDP Institute, he empowers businesses to make smarter tech decisions and unlock the full value of their customer data.

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Greg Zakowicz is a Senior E-Commerce Expert at Omnisend, where he helps brands accelerate growth through customer-centric marketing strategies. With deep experience across B2B and DTC, Zakowicz is known for translating data-driven insights into actionable campaigns that boost engagement and revenue. He’s a trusted voice in the ecommerce space, frequently sharing expertise on automation, retention, and omnichannel marketing. Passionate about brand-building and employee-first leadership, Zakowicz brings both strategic vision and hands-on know-how to the digital marketing world.

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Heidi Bullock is the Chief Marketing Officer at Tealium, where she drives go-to-market strategy and revenue growth across the customer lifecycle. A seasoned SaaS marketing leader, she brings deep expertise in demand generation, ABM, and product marketing. Bullock has led high-performing teams across SDR, enablement, and digital strategy, delivering measurable impact through data-driven campaigns. She’s a passionate advocate for customer-centric marketing and a recognized expert in platforms like Marketo, 6Sense, and SFDC.

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Irina Shamkova is the Chief Product Officer at Intermedia Cloud Communications, where she leads the company’s end-to-end product strategy across its UCaaS, CCaaS, and cloud business application offerings. With over two decades at Intermedia, she has played a pivotal role in expanding its AI-powered communication platform and forging key partnerships, including a global alliance with NEC. Shamkova is known for building high-performing product teams and championing innovation through strategic acquisitions and internal initiatives like Women of Intermedia. Her leadership continues to shape how businesses connect and collaborate in today’s digital-first world.

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Jennifer McAdams is a seasoned marketing executive with over two decades of experience driving growth at leading enterprise software companies. Most recently, as Chief Marketing Officer at Xactly, she has held senior roles at Vista Equity Partners, Progress, and SAP SuccessFactors, where she led high-impact demand generation and go-to-market initiatives. Known for building scalable marketing engines and aligning cross-functional teams, McAdams brings deep expertise in B2B SaaS, digital strategy, and revenue marketing.

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Natasha Desai is the Vice President of Product & Engineering at Doceree, bringing over a decade of experience driving innovation across healthtech, edtech, and advertising. A dynamic leader with a flair for data-driven strategy and cross-functional collaboration, she’s led product teams at Microsoft, Xandr, and CanFigureIt. Desai blends creativity and precision—on and off the clock—as a longtime Doonya Bollywood dance instructor. She’s passionate about building products that are as joyful as they are impactful.

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Peo Persson is the Co-founder of DanAds, a global leader in white-label self-serve ad tech platforms empowering publishers and brands to streamline direct advertising. With a sharp focus on infrastructure software and first-party data solutions, Persson brings over a decade of entrepreneurial and digital strategy expertise. He co-founded Hybris Empire, supporting bold innovators shaping the next tech era. Based in Sweden with strong ties to New York, Persson is passionate about building scalable, user-centric platforms that transform media monetization.

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Rebecca Peel is Tank‘s Senior Digital PR Account Director, leading strategic campaigns that deliver powerful media impact for brands. With nearly a decade of experience spanning digital PR, content, and communications, she’s known for securing top-tier coverage and building meaningful media relationships. Prior to Tank, Peel held senior roles at Hallam and Proactive International PR, driving growth for clients across tech and lifestyle sectors. Her storytelling roots trace back to journalism, where she sharpened her eye for news and narrative.

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Richard Hanscott is the CEO of Esendex and Commify, leading a global portfolio of business messaging brands trusted by over 45,000 businesses. With over two decades of leadership experience across telecom, digital marketing, and enterprise communications, he’s known for driving growth, transformation, and customer-centric innovation. Prior to Commify, Hanscott was CEO at Yell, where he spearheaded its shift to a leading digital services provider for SMBs. He is passionate about making business communication brilliant, scalable, and impactful across markets.

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Ruchika Batra is the Director of Content Marketing & SEO at Birdeye, where she drives strategic content initiatives to fuel demand generation and elevate customer experience. With deep expertise in SaaS marketing, she blends content strategy, SEO, and product messaging to deliver business impact and sales enablement. Batra is known for crafting high-conversion content journeys that resonate with B2B audiences. Outside of work, she channels her creativity into whimsical ceramic pottery.

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Timothy Hughes is the CEO and Co-founder of DLA Ignite, a pioneer in social selling and digital business transformation. With over eight years at the helm, he has helped global organizations modernize their sales and marketing strategies for the virtual era. A sought-after speaker and top-ranked thought leader, Hughes is also a content creator, RevOps advocate, and instructor featured by ThePowerMBA. His mission is to help businesses shift from analog to digital with measurable, people-led impact.

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Toussaint Celestin is the Principal of AI Product & Industry Marketing at Talkdesk, leading the go-to-market strategy for AI-powered customer experience solutions. He crafts compelling product narratives, drives analyst relations, and champions industry social campaigns. With deep GenAI, LLMs, and conversational AI expertise, Celestin has spearheaded successful product launches that enhance brand-customer interactions. He is known for his innovative, collaborative approach to marketing and for shaping the future of CCaaS through thought leadership.

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