The capital fuels the company’s growth strategy as it expands same-day delivery service to new cities across the U.S.
UrbanStems, a floral gifting company, announced that it had secured $5 million in Series C extension funding from existing investors. The capital fuels the company’s growth strategy as it expands same-day delivery service to new cities across the US.
The round was led by SWaN & Legend and DF Enterprises with additional funding from existing investors. The announcement comes alongside the company’s same-day delivery expansion to Miami, the world’s foremost market in the floral industry.
Meenakshi Lala, Chief Executive Officer at UrbanStems, said, “This investment comes at a pivotal time as we expand our same-day delivery service to cities across the U.S. We are excited to continue the momentum of rapid growth in our same-day delivery experience in 2024 and kick off this year by bringing our modern floral designs to the people of Miami. Looking ahead this year, we have plans to open additional same-day markets and introduce more customers to our unparalleled gifting experience with best-in-class designs, delivery, and customer satisfaction.”
Aaron Pollock, Senior Finance Lead and UrbanStems Board Member, said, “UrbanStems focuses on providing gift-givers with an easy and fast digital experience that they can trust will inspire, surprise, and delight gift recipients nationwide with chic, innovative fresh floral arrangements dreamt up by some of New York’s most talented designers. We are honored to continue investing in and supporting the brand as it builds out its same-day footprint, and proud that the company has sent happy and memorable experiences to more than 10 million customers so far, with many more to come.”