Smartling, Iterable To Help Provide Cross-Channel Localization


Smartling an AI-driven translation management platform, integrated with Iterable, an AI-powered customer communication platform, to combine Iterable’s cross-channel marketing capabilities with Smartling’s LanguageAI platform to help organizations deliver multilingual experiences with every interaction.

The integration exchanges data seamlessly between Iterable and Smartling, enabling translation of email, push, in-app and SMS templates. Smartling’s translation management system offers a contextual experience for translators and reviewers, and once the translation is complete, content is automatically pushed back into Iterable for immediate customer deployment.

“Smartling automates and simplifies the translation and localization process, allowing businesses to communicate with their global audiences,” said Andrew Saxe, VP of Product at Smartling, in a statement. “Our shared customers can now more easily create multilingual, relevant messages to reach new markets and audiences. This integration supports our goal of helping customers automate 100% of their translation and localization process, which saves them time and money.”