Marketing Automation

Qualitia Boson launches on Salesforce AppExchange, offering AI-powered testing for faster, cheaper, and more reliable deployments for BFSI firms.

Transformative acquisition enhances comprehensive sports media solutions and digital analytics, generating millions in new revenue for rights holders.

The new Zeta Media Engine, Powered by Snowflake, will enable seamless, data-driven, programmatic activation natively on Snowflake.

Marketbridge offers integrated growth services, including strategy, marketing, communications, data science, analytics, and technology solutions.

Zendesk has partnered with Meta to launch Relay, a new outbound messaging app that allows businesses to proactively engage with customers on WhatsApp and SMS.

The death of the third-party cookie is upon us! But is the industry prepared? This article explores the challenges and opportunities of a cookieless...

The report reveals that 32% of marketers use AI, and 31% plan to use the technology to support print marketing. A study released by R.R....

This partnership represents the first deployment of mobile robotics automation at John Lewis and the continued expansion of Locus Robotics' footprint in the UK.  Locus...

Meet 30 extraordinary women who are redefining marketing! From brand storytelling to data mastery, these leaders are shaping the industry's future. Join us in...

Marketing Pro empowers contractors to target the right customer at the right time.  Aspire Software, a ServiceTitan company and software provider for commercial landscaping businesses,...