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Sunday, July 19, 2026

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out-of-home

Comcast to Spin Off NBCUniversal as Separate Company

Comcast will separate NBCUniversal and Sky into an independent publicly traded company through a tax-free spin-off, expected to be completed in approximately one year.

Fox to Acquire Roku in $22 Billion Streaming Deal

Fox Corp. will acquire Roku for $160 per share, combining Fox's content and Tubi with Roku's connected TV platform and 100 million households.

KERV.ai Expands Into Spanish-Language Streaming

KERV.ai partners with Canela Media to deliver interactive, shoppable video advertising to Hispanic streaming audiences.

Firefly Brings Moving Media Into Programmatic Buying

Programmatic out-of-home advertising has mostly focused on stationary screens. Now, Firefly and VIOOH are showing that moving displays should also be included.

NESN Taps ViewLift to Power Relaunch of NESN 360

NESN partners with ViewLift to relaunch NESN 360, delivering a feature-rich, reliable streaming experience for Red Sox, Bruins, and New England sports fans.

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