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Firefly Brings Moving Media Into Programmatic Buying

MartechView Editors -
Programmatic out-of-home advertising has mostly focused on stationary screens. Now, Firefly and VIOOH are showing that moving displays should also be included.
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NESN Taps ViewLift to Power Relaunch of NESN 360

MartechView Editors -
NESN partners with ViewLift to relaunch NESN 360, delivering a feature-rich, reliable streaming experience for Red Sox, Bruins, and New England sports fans.

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