AUTHOR NAME

Bryan Hernandez

Bryan Hernandez serves as a Director, Client Partners, at RTB House. With over 13 years of distinguished experience in AdTech, he consistently surpasses business and revenue targets by applying his expertise in digital performance marketing strategy and client management.

Campaign Orchestration

Holiday Shoppers Want Discovery, Not Just Discounts

Bryan Hernandez - November 27, 2025

Holiday shopping is now a months-long marathon of discovery. Brands that show up early, fuel exploration, and stay consistent—not just cheaper—win the 2025 season.

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Bryan Hernandez

Latest news

Young Americans Are Surviving, Not Saving. Here’s How.

Viant to Acquire TVision in $40M Attention Data Deal

U.S. Bank Signs NFL Deal After 30-Year Rights Gap

TripleLift Launches AI Layer to Unify Ad Buying

Axe Bets on World Cup With Tickets-for-Confidence Stunt

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