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AUTHOR NAME

Sai Koppala

Sai Koppala is the Chief Marketing Officer at CommerceIQ and a seasoned strategic marketing leader specializing in scaling B2B SaaS companies. With a strong background in product marketing and GTM strategy, Sai has led high-performance teams and driven significant growth, including a 12x ARR increase at SheerID and a $625M acquisition of Apigee by Google.
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Martech

Is Longer Better? The Truth About Extended Retail Sales

Sai Koppala -
Are extended sales events boosting profits or inflating numbers? Discover why data and tech investments are key to decoding retail sales success.

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