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AUTHOR NAME

Sarita Fernandes

Sarita Fernandes is the VP of Product Management for the Avaya Infinity™ Platform, driving the product strategy for the next era of CX. With over 15 years in SaaS and cloud-based communications, she is an expert in Product Marketing, Go-to-Market strategy, and building meaningful connections between brands and customers.
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Contact Center

Connection Is the New Currency of Customer Experience

Sarita Fernandes -
The contact center has long chased speed and efficiency. In the age of AI and the experience economy, the metric that truly wins loyalty is empathy, context, and human connection.

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