IDC MarketScape Lists Oracle As a Retail Merchandise Operations Leader

IDC MarketScape Lists Oracle As a Retail Merchandise Operations Leader

The report analyzed 14 order orchestration and fulfillment applications for retail measuring success in capabilities and strategies.

Oracle has been named as a Leader in the IDC MarketScapes for Worldwide Operations Management Solutions and Worldwide Order Orchestration and Fulfillment Applications reports.

David Clifton, senior vice president of development for Oracle Hospitality and Retail, said, “We believe being recognized as a Leader in Order Management and as a Leader in Merchandising Operations demonstrates the value our cloud solutions deliver to retailers worldwide. In working closely with our customers, we continue to evolve our AI-infused applications with new functionality to enable retailers to operate more efficiently, protect margin, and provide an easy, enjoyable shopping experience to their customers.”

Ananda Chakravarty, Vice President for IDC Retail Insights, said, “Oracle has extended its Customer Value & Adoption team dedicated to engaging customers across its retail solutions with more depth, led by experienced retail experts focused on driving value and customer benefit. The success of Oracle’s merchandise operations management solutions is a testament to a long line of functionality including advanced AI/ML capabilities and cloud services access.”

Jordan K. Speer, Research Director for IDC Retail Insights, said, “Oracle has made the shift to being a SaaS-focused technology provider while at the same time reworking its retail offering to unify data, applications, and AI across one single platform built on Oracle Cloud Infrastructure. One of the core value propositions of Oracle Retail OMS is that it is part of this larger platform play, which includes other products that bring value to OMS, including predictive insights (e.g., enabling call center to surface to the CSR the most immediate reasons that a shopper may be calling) and customer reporting through its Analytics Cloud.”

The report analyzed 14 order orchestration and fulfillment applications for retail measuring for success in capabilities and strategies. Capabilities were assessed by customer satisfaction, the range of services, portfolio benefits and functionality or offering. Strategies were assessed by functionality or offering strategy, growth, R&D pace, productivity, and delivery