Fast Simon Brings GenAI Similarities and Personalized AI Features to Tapcart

Fast Simon Brings GenAI Similarities and Personalized AI Features to Tapcart

These features will enhance upsell and cross-sell with personalized AI recommendations on merchants’ mobile apps powered by Tapcart.

Fast Simon, an AI-powered shopping optimization solution provider, announced that it has introduced three new widgets for Tapcart’s mobile app builder: visually similar products, shop the look and personalized cross-sell recommendations. Using Fast Simon’s AI technology, these features will enhance upsell and cross-sell with personalized AI recommendations on merchants’ mobile apps powered by Tapcart.

Eric Netsch, Tapcart CEO, said, “Search, merchandising and personalization are critical elements for merchants to get right in 2024. Shoppers want experiences that guide them on their shopping journey and help them find products that they truly love. We’ve seen a direct link in the personalization we offer in-app with an increase in AOV and shopper loyalty. We are doubling down on this by partnering with Fast Simon to offer several new, and deeper, integrations that will power merchants’ apps.”

Zohar Gilad, CEO of Fast Simon, said, “Fast Simon harnesses the power of AI to provide a tailored and engaging shopping experience for Tapcart customers. These new widgets, designed specifically for Tapcart mobile apps, let merchants enhance their customers’ shopping experience and boost sales.”

According to a recent report, 91% of consumers made online purchases using their smartphones in 2023, and mobile commerce sales are expected to reach $710 billion by 2025, making an optimized mobile app essential for both businesses and consumers. Tapcart lets eCommerce merchants easily turn their online store into a mobile app. Fast Simon, a Tapcart Elite Status Technology Partner, is letting merchants further optimize their Tapcart apps to surface more relevant products that are likely to convert. The three new widgets are available via Tapcart’s new custom app blocks interface.