News

The digital bank that built its reputation on doing away with branches is now betting that a physical presence can do something an app cannot: build trust.

As performance marketing fragments across platforms and channels, two of the industry's biggest players are betting that consolidation is the answer.

As AI-driven discovery reshapes how consumers find and evaluate products, cashback platform Minty is betting that purchase decisions now happen in chat.

Founded in Málaga with no capital and big ambitions, the company that started as a stock image search engine has quietly become one of Europe's most significant AI platforms.

As enterprises struggle to move AI from experiment to production, Appian is betting that process structure — not more powerful models — is the missing ingredient.

As AI agents become the new search engine, Adobe is betting that owning the discoverability layer — from traditional SEO to agentic search — is the next frontier in marketing.

Programmatic out-of-home advertising has mostly focused on stationary screens. Now, Firefly and VIOOH are showing that moving displays should also be included.

As more money is spent on TikTok ads, independent measurement accreditation is quickly becoming a basic requirement instead of just a bonus.

Until now, fixing a broken programmatic campaign required manual checks across different platforms. With this new integration, the process is now automated and unified.

For the first time, social media commands the largest share of digital advertising — and Meta is on course to surpass Google in ad revenue before the year is out.