OnePay partners with Rakuten’s card-linked offer network, bringing new merchant rewards into its app without changing how customers pay.
OnePay said it has entered a new partnership with Rakuten Card Linked Offer Network to expand OnePay Rewards, adding card-linked offers from top merchants directly into the OnePay app in the coming months.
The integration will allow customers to activate Rakuten-powered offers inside the app and earn rewards automatically when they pay with a OnePay debit or credit card, or with any opted-in card linked to their OnePay Wallet. Customers will be able to turn on multiple offers at the same time, with no limits, eliminating the need to search for deals or manage rotating promotions.
The companies said the partnership is designed to make earning rewards more seamless by embedding them into how customers already manage and spend their money, rather than requiring changes in payment behavior.
“Rewards work best when they’re built into how people already pay,” said Jen Jia, general manager of OnePay Wallet. She said the Rakuten integration strengthens OnePay’s value proposition while driving deeper customer engagement and loyalty across the platform.
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Christine Maitland, general manager of the Rakuten Card Linked Offer Network, said the collaboration aligns with Rakuten’s mission to deliver rewarding, frictionless experiences. She added that OnePay’s integrated financial ecosystem makes it an ideal partner for embedding card-linked offers into everyday spending.
Rakuten card-linked offers are expected to roll out in the OnePay app in the coming months, with additional ways to earn planned later this year as OnePay continues to broaden its rewards and financial services offerings.
