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Customer Experience (CX)

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Typeform Launches Growth Flow to Turn Forms Into Action

MartechView Editors -
Typeform's new Growth Flow uses AI to transform every form submission into an automated customer workflow — from lead capture through conversion, in a single platform.
News

Nectar Members Can Now Spend Points at Merlin Attractions

MartechView Editors -
Nectar has partnered with Merlin Entertainments to let loyalty members spend — and double — their points at more than 20 UK attractions, including Alton Towers and LEGOLAND.
News

Avaya and avatarin Unite Robots, AI, and Humans in CX

MartechView Editors -
avatarin's AI-powered social robots now run on Avaya Infinity, creating a seamless customer experience across phone, chat, and physical spaces in real time.
News

Monzo Enters Spain in Push to Expand Across Europe

MartechView Editors -
Armed with a European banking license and a bruising American exit, Monzo is betting its future on the continent.
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Revolut Is Opening Its First Physical Store in Barcelona

MartechView Editors -
The digital bank that built its reputation on doing away with branches is now betting that a physical presence can do something an app cannot: build trust.
News

Snickers Bets on Peanut Butter With Two-Front Push

MartechView Editors -
From mountain climbers paralyzed by hunger to a jewel-encrusted ice cream chain at the NFL Draft, Mars is asking a lot of one peanut butter bar.
CX

Your CX Partner Is a Revenue Engine. Treat It Like One.

Robin Jakobsen -
The tools, talent, and AI already exist to turn your CX partner into a revenue engine. The only thing standing in the way is an outdated mindset.
News

Young Americans Are Surviving, Not Saving. Here’s How.

MartechView Editors -
From Buy Now Pay Later for groceries to asking a date's net worth before the third date, a generation is rewriting the rules of personal finance in real time.
News

U.S. Bank Signs NFL Deal After 30-Year Rights Gap

MartechView Editors -
The partnership ends a three-decade void in the league's retail banking sponsorship — and puts a Heisman-winning quarterback at the center of its pitch to players.
News

Axe Bets on World Cup With Tickets-for-Confidence Stunt

MartechView Editors -
The deodorant brand's latest Gen Z push asks young men to trade embarrassment for match tickets — and hopes the World Cup's social energy does the rest.
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