Stravito launched an MCP Server that connects a company's own consumer research to AI tools such as ChatGPT, Claude and Copilot, with cited, read-only answers.
Munil Shah, Talkdesk's Product Chief on separating real agentic AI from marketing, the hybrid workforce, obsolete CX metrics, and shared accountability for AI decisions.
Burger King launches "Your Way Champions" and a Whopper Guarantee, promising free remakes for unsatisfied Guests, after months of direct customer feedback calls.
American Express and Accor unveil a global partnership offering elite status matching and Membership Rewards transfers, rolling out across 12 markets in 2026.
SurveyMonkey unveils a simplified, self-serve GetFeedback, enabling marketing and product teams to capture in-the-moment website feedback with just one line of code.
Sprinklr's Summer '26 Release adds agentic AI, Voice AI agents, and Sprinklr MCP, aiming to help brands act on customer signals in real time, not just analyze them.
