Contentsquare's reimagined Experience Platform tracks human, LLM and AI agent journeys, with an AI assistant that finds friction and runs tests itself.
Prime Day 2026 posted record revenue while margins shrank, and Turkey 5 spread demand across more days than anyone planned for. Six retail thought leaders answer the question from different angles. They agree that the season is decided away from the peak.
Stravito launched an MCP Server that connects a company's own consumer research to AI tools such as ChatGPT, Claude and Copilot, with cited, read-only answers.
Munil Shah, Talkdesk's Product Chief on separating real agentic AI from marketing, the hybrid workforce, obsolete CX metrics, and shared accountability for AI decisions.
Burger King launches "Your Way Champions" and a Whopper Guarantee, promising free remakes for unsatisfied Guests, after months of direct customer feedback calls.
American Express and Accor unveil a global partnership offering elite status matching and Membership Rewards transfers, rolling out across 12 markets in 2026.