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Monday, July 27, 2026

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Shirofune Expands Amazon Ads Integration

This expansion marks a significant step forward, enabling advertisers and agencies to manage their Amazon ad spend seamlessly.  Shirofune, a digital advertising automation management tool,...

Using AI and Data to Personalize, Not Invade

Marie-Lou Penin, Head of Marketing at DanAds, discusses her journey in global marketing, DanAds' recent achievements, and the evolving landscape of advertising strategies. Marie-Lou Penin...

How Brands are Building Deeper Connections with Intelligent Rewards

Ditch the points and cards! Modern loyalty programs use AI and data to personalize rewards and build emotional connections with customers. Discover the future...

How Are Marketing Attribution Models Helping Brands Drive ROI?

Marketing attribution models help marketers get insights into their marketing efforts, further prompting them to restructure their strategies. Here is everything you need to...

Inuvo Introduces AI Capabilities for Precision Marketing

Unlike LLM chatbots, IntentKey is purpose-built to model audiences for advertising, further revolutionizing precision marketing.  Inuvo, Inc., a marketing technology provider powered by artificial intelligence...

NextGen Holdings Partners with HVAR and Resulticks

Combining Resulticks real-time audience engagement and identity resolution tech with HVAR's specialization in data, analytics, and AI, the partnership directly addresses the growing need...

Deep Learning: The Future of Advertising in a Cookie-Less World

By mixing fundamental marketing concepts from previous generations with state-of-the-art AI technology, today’s ad agencies and brands can harness machine learning to stay relevant.

DealerOn Unveils New Signals Platform

The comprehensive solution provides an integrated audience activation platform and automates the consumer personalization experience. DealerOn Inc. has unveiled its new Signals platform, a game-changer...

OpenX Launches Latest Cookieless Deal Library

The Cookieless Deal Library allows advertisers to easily test and scale campaigns against the full universe of cookieless targeting options. OpenX Technologies, Inc., an omnichannel...

GroupBy Launches AI-Powered Fitment Search

Fitment solution has been developed to eliminate the complexity and frustration of product part search delivering relevant and exact-fit results for conversational searches. GroupBy Inc.,...

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