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California’s Top 20 CX Leaders: Driving Experiences in Leading Brands

Chandni U -
In California, a state known for its innovation, diversity, and unparalleled business landscape, the significance of effective CX leadership cannot be overstated.
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West Star Aviation Acquires Jet East, a Gama Aviation Company

MartechView Editors -
This partnership will bring together teams in business aviation that together will become stronger through added scale and expanded capabilities. West Star Aviation, a portfolio...
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AskMary: Basware Teams Up with Microsoft to Enhance Customer Support with ChatGPT

MartechView Editors -
The tool, named AskMary, integrates ChatGPT technology to help Basware draft responses to customer inquiries. AskMary will empower Basware's customer support team to deliver...
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Evertree Insurance Expands Footprint with Acquisition of Prosper Insurance

MartechView Editors -
The transaction marks a significant milestone in Evertree's strategic growth plan, bringing technology that enables the company to forge embedded partnerships nationwide, bolstering its...
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American Tire Distributors Launches Revolutionary Digital Hub

MartechView Editors -
With a scalable and customizable experience, this automotive aftermarket marketplace provides access to what businesses need to serve their customers. Its core solutions include: American...
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TodayPay Joins Visa’s Fintech Fast Track Program

MartechView Editors -
This provides TodayPay with the ability to speed up the process of integrating with Visa, allowing it to harness the reach, capabilities, and security...
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Kyndryl Adds Experience Management as a Service to Help Customers Achieve Business Outcomes

MartechView Editors -
Kyndryl's new Experience Management services provides customers a seamless approach to envisioning, designing, adopting, managing and continuously optimizing their technology environments. Kyndryl, an IT infrastructure...
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Ordergroove launches Premier Partner Program

MartechView Editors -
Merchants can now select a vetted ecommerce agency with expertise in designing and implementing cutting-edge subscription experiences that maximize recurring revenue. Ordergroove, a provider of...
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Deloitte and ServiceNow expand alliance

MartechView Editors -
Deloitte launched a dedicated ServiceNow Assets & Solutions Group (ASG) to harness the power of the ServiceNow platform to deliver industry-specific outcomes for customers. Deloitte...
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Yeastar integrates WhatsApp & SMS for Omnichannel Messaging

MartechView Editors -
Enhancements like priority queues, skill-based routing, and message queues will improve resource allocation and contact center efficiency. Yeastar, a provider of Unified Communications (UC) solutions,...
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