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Khushbu Raval

Khushbu Raval is a Senior Correspondent and Content Strategist at Vibe Media Group, specializing in AI, Cybersecurity, Data, and Martech. A keen researcher in the tech domain, she transforms complex innovations into compelling narratives and optimizes content for maximum impact across platforms. She's always on the hunt for stories that spark curiosity and inspire.
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Why Brands Must Build Parasocial Bonds, Not Just Content

Khushbu Raval -
Ex-Fortune 100 exec and TikTok creator Timm reveals how authenticity, human connection, and innovative platform strategy reshape brands and future marketing.
People

What Does Modern Customer Experience Look Like in 2025?

Khushbu Raval -
Deborah Knight on the future of CX: adaptive experiences, human connection, and intentional design for 2025. Discover how to truly listen and measure impact.
People

Vanessa Horwell Cuts Through B2B Blah With Bold Clarity

Khushbu Raval -
Vanessa Horwell of THINKINK shares how strategic messaging, data, and storytelling help B2B brands stand out and drive real business impact.
News

’25 MarTech: Consolidation and AI Takeover

Khushbu Raval -
Scott Brinker and Frans Riemersma's 2025 MarTech report deep dive + expert views on AI, data, and the evolving landscape from Hightouch, GrowthLoop, SAS, Progress, MetaRouter, & MoEngage.
News

Visa Bets Big on AI Commerce, Unveils New Partnerships and Innovations

Khushbu Raval -
At Global Product Drop, Visa unveiled AI-powered commerce initiatives and stablecoin partnerships with Bridge, Baanx, Rain, and Flex Credential expansion.
People

What If Your Favorite Recipe Could Shop for You?

Khushbu Raval -
How will online grocery evolve? Chicory COO and Co-founder Joey Petracca discusses contextual commerce, AI's role, and the future shopper journey.
People

“Your Brand Is What Barbara Says It Is”: Liz Carter on the Feedback-Fueled Future of Marketing

Khushbu Raval -
Reputation CMO Liz Carter explains why brand perception now lives in reviews and social media, how AI transforms voice-of-the-customer strategies, and what it takes to turn feedback into ROI-driving action.
People

Is Your CDP a Dinosaur in a Composable World?

Khushbu Raval -
Lee Hammond explains why marketing’s future is composable, how to unify siloed data, and the frameworks CMOs need to drive real-time, privacy-first personalization.
Martech

Marketing Trends Shaping a Smarter Future

Khushbu Raval -
Discover how AI, responsible marketing, composable data, and co-creation redefine the marketing landscape for stronger growth and customer loyalty.
Martech

Can AI Turn MarTech Into a Mind Reader?

Khushbu Raval -
SAS’s Jonathan Moran explores how AI transforms MarTech—from hyper-personalized search and immersive UX to data-rich retail media networks.
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