MartechView Editors

Infosys CMO Radar 2024: AI-savvy CMOs boost marketing, decision-making, and influence. Key tactics reveal how to maximize AI’s value in marketing.

Netcore Cloud and Google Cloud revolutionize CX with AI-powered discovery, search, and marketing, driving engagement and growth with generative AI.

AppsFlyer's Protect360 uses AI to detect and prevent fraud, protecting marketers from losses and ensuring accurate data for smarter decisions.

MINT and Celonis are joining forces to empower businesses with cutting-edge process intelligence. This collaboration will streamline media planning, buying, and execution, leading to increased efficiency, reduced costs, and improved ROI.

Incognia’s fraud prevention tech enhances Grubhub security, protecting customers and delivery partners from fraud.

Popcorn AI raises $500K in pre-seed funding to transform customer interactions with personalized experiences, boosting conversions and lowering acquisition costs.

OutboundIQ's Pulse simplifies contact center KPIs with real-time insights across channels, agents, and campaigns, boosting performance and growth.

Incognia’s fraud prevention tech enhances Grubhub security, protecting customers and delivery partners from fraud.

Fortis, Xina AI have partnered to streamline restaurant orders, combining AI-powered voice ordering with secure payments to enhance efficiency and satisfaction.

Tech companies are embracing in-app ads, highlighting a broader trend where user attention is increasingly monetized, even by subscription services.