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Motion Agency Acquires 2.718 Marketing

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2.718 Marketing's bold strategic thinking and results-based approach aligned so seamlessly with Motion, elevating marketing strategy for their clients. Motion Agency, a marketing communications agency,...
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AppsFlyer Partners with MMA Global

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36% of the surveyed respondents prioritize risk mitigation more than business outcomes, AppsFlyer and MMA Global revealed. AppsFlyer, a mobile marketing analytics and attribution platform,...
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Cisco Debuts Smart Agent for Cisco AppDynamics

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Cisco AppDynamics will offer intelligent agent automation and management, helping customers onboard new applications faster. Cisco launched Smart Agent for Cisco AppDynamics, enabling agent lifecycle...
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EPAM Launches a Composable Suite of Retail Media Accelerators

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EPAM's Retail Media Orchestration Toolkit, developed on Google Cloud, is a set of composable cloud accelerators that allow retailers to work more effectively. EPAM Systems,...
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GoodFirms Uncovers Social Media Marketing Insights

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Around 32.9% of the businesses spend 25%-50% of their budget on social media marketing, GoodFirms unveiled. GoodFirms, a B2B ratings, and reviews platform, released its...
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Typeform Reveals Insights on Data Collection

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Forms that use phrases such as "be the first," "get early access," "members only," "only available," yield 25% higher completion rates, Typeform revealed. Typeform, an...
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Tombras Partners With Dstillery For Cookieless Adtech

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The campaign's success helps solidify Tombras' goal of leading the agency and brand transition to cookieless advertising. Dstillery, an AI ad targeting, revealed the success...
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Tealium Debuts Latest Solutions For Faster AI Outcomes

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These latest solutions by Tealium start with consented data to deliver in-the-moment experiences, elevating operational efficiency. Tealium, an independent and trusted customer data platform (CDP),...
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Seekr Introduces Align Brand Safety and Suitability Platform

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Seekr Align unlocks more brand-safe advertising opportunities in a podcast landscape that is notoriously complex and difficult to navigate. Seekr, an artificial intelligence company specializing...
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Nielsen And Fox Sign Multi-Year Renewal Agreement

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The deal includes measurement of FOX networks across broadcast, cable and free streaming, helping advertisers and agencies reach audiences at scale. Nielsen, a global company...
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