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Tuesday, July 28, 2026

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Omio to Acquire Rail Europe in Global Rail Tie-Up

Omio Group has agreed to acquire Rail Europe, uniting two travel platforms to create the world's leading rail distribution network.

75% of CEOs Don’t Think Marketing Drives Growth

Propolis's new CEO Blind Spot report finds 75% of B2B leaders don't believe marketing drives growth — and it may already be shaping AI budget decisions.

Taco Bell’s World Cup Push Ties to Loyalty Growth

Taco Bell's global "L.O.C.O.S." platform taps World Cup fandom as Yum Brands leans further into loyalty and digital sales.

Issuers Want Smart Basket Rewards, on Their Terms

A PYMNTS Intelligence report with FIS finds issuers are eager for smart basket rewards, but only if they retain control.

AGNT LAB Launches AI Social Media Agent for Small Business

AGNT LAB debuts a tiered AI social media agent for entrepreneurs and small businesses, offering free and paid plans across major platforms.

Walmart Buys Vibe.co in $1.2B Push Into CTV Advertising

Walmart's $1.2 billion acquisition of Vibe.co expands its ad business as it competes with Amazon in connected TV.

Instacart Pushes Into Full-Funnel Marketing at Cannes Lions

Instacart unveiled an Ads Studio, a vertical video feed and AI shopping assistant plans at Cannes Lions, expanding beyond performance marketing.

How John Deere Is Marketing Its Heritage to New Generations

From a Major League Baseball deal to TikTok's Chief Tractor Officer, John Deere is using America's 250th to reconnect with younger consumers.

Google’s Fourth of July Ad Imagines AI at Independence Hall

Google's new Fourth of July commercial imagines the Founding Fathers drafting the Declaration of Independence using Google Workspace and Gemini AI.

Consumers Are Starting to Let AI Shop on Their Behalf: Zeta Global

New Zeta Global research finds parents are leading the shift toward agentic commerce, with 43% willing to let AI make purchases within a set budget.

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