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KERV.ai, LG Ad Solutions Expand Interactive CTV Globally

MartechView Editors -
KERV.ai is expanding its interactive CTV ad partnership with LG Ad Solutions into Canada, Europe, Australia and New Zealand, building on U.S. success.
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Companies Are Deploying AI in CX Faster Than It Works: Talkdesk

MartechView Editors -
A new Talkdesk report finds 98% of companies have deployed AI in customer experience, but only 15% can orchestrate it to actually resolve issues.
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Auxia Launches AI Agents to Run Marketing Campaigns

MartechView Editors -
Auxia's new Agent Studio lets AI agents plan and launch marketing campaigns, as the company reports 200 billion personalization decisions delivered.
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Just 27% of Consumers Feel Brands Understand Them

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New research finds 77% of consumers notice personalized marketing, but only 27% feel brands actually understand their interests.
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Bilibili Goes Global to Challenge YouTube’s Dominance

MartechView Editors -
China’s Bilibili is relaunching its international app, easing ID requirements, and courting Western creators to expand beyond its domestic market.
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Rain Launches Coalition to Shape Rules for AI Payments

MartechView Editors -
Rain has formed the Agentic Payments Alliance with Visa, Mastercard, Circle and 20-plus others to help set standards for AI agent commerce.
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IAB Releases Version 2 of Its AI Disclosure Framework

MartechView Editors -
IAB has released Version 2 of its AI disclosure framework, offering advertisers a shared standard as U.S., EU and Asian regulators tighten rules.
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Gopuff Adds Fall Flavors to Its Private Label Snack Line

MartechView Editors -
Gopuff is expanding its Crave Shoppe and Basically brands with seasonal fall treats, its first-ever limited-time private-label offerings.
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e.l.f.’s Viral Pickle Lip Balm Returns in Three Flavors

MartechView Editors -
e.l.f. Cosmetics is relaunching its viral pickle-inspired lip balm in three new shades, following the original's sellout earlier this year.
News

Domino’s Launches “the Domino,” a Pizza Made for One

MartechView Editors -
Domino's is launching the Domino, a Detroit-style pizza made for one person, letting diners customize their own pie without compromise.
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