News

Publicis Groupe is acquiring data collaboration platform LiveRamp for $2.2 billion, betting that proprietary data co-creation is the next frontier of AI-driven marketing.

Typeform's new Growth Flow uses AI to transform every form submission into an automated customer workflow — from lead capture through conversion, in a single platform.

Nectar has partnered with Merlin Entertainments to let loyalty members spend — and double — their points at more than 20 UK attractions, including Alton Towers and LEGOLAND.

Awin Global slashed content localization from 4 weeks to under 12 days by unifying 6 fragmented teams into a single AI-powered workflow with Acclaro and Lokalise.

avatarin's AI-powered social robots now run on Avaya Infinity, creating a seamless customer experience across phone, chat, and physical spaces in real time.

A new 10Fold report finds 52% of B2B tech marketers now rank AI search as their most effective content channel — but most content isn't ready for it.

A new GrowthLoop survey finds 77% of marketers say winning experiments fail at scale, and just 23% can reliably link marketing actions to business outcomes.

SurveyMonkey's 2026 State of Curiosity report finds workplaces are systematically suppressing the one quality AI cannot replicate: genuine curiosity.

Sendbird's Agent Steward introduces a single AI owner for complex customer issues, backed by self-correcting governance and proactive outbound voice capabilities.

Omnisend's new Model Context Protocol integration lets ecommerce marketers analyze performance, find opportunities, and launch campaigns directly within ChatGPT.