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Friday, October 16, 2026

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Burger King Guarantees Your Whopper, or the Next One’s Free

Burger King launches "Your Way Champions" and a Whopper Guarantee, promising free remakes for unsatisfied Guests, after months of direct customer feedback calls.

Brunner Acquires AI Creative Analytics Firm AdSkate

Pittsburgh agency Brunner acquires AdSkate, an AI-powered creative analytics platform, to help clients understand not just what ads work, but why.

Amex and Accor Launch Global Loyalty Partnership

American Express and Accor unveil a global partnership offering elite status matching and Membership Rewards transfers, rolling out across 12 markets in 2026.

Altudo’s FastLane Cuts Sitecore Launch Times by 70%

Altudo launches FastLane, an AI-powered delivery model that helps organizations modernize and launch Sitecore experiences up to 70% faster.

CMOs Shift Budgets Toward Digital Growth: Gartner

Gartner finds CMOs are increasing spending on digital media and customer acquisition, while consumer skepticism toward AI-generated content continues to grow.

SurveyMonkey Relaunches GetFeedback as Self-Serve Tool

SurveyMonkey unveils a simplified, self-serve GetFeedback, enabling marketing and product teams to capture in-the-moment website feedback with just one line of code.

Sprinklr’s Summer Release Pushes AI From Insight to Action

Sprinklr's Summer '26 Release adds agentic AI, Voice AI agents, and Sprinklr MCP, aiming to help brands act on customer signals in real time, not just analyze them.

Uber to Acquire Delivery Hero in $14.8B Takeover

Uber has agreed to acquire Delivery Hero for €41.50 a share in a $14.8 billion deal, expanding its combined platform to 99 markets across delivery and mobility.

SAP Completes Acquisition of Prior Labs to Lead AI

SAP has completed its acquisition of Prior Labs, the pioneer of Tabular Foundation Models, backing it with over €1 billion to build a frontier AI lab.

Omio to Acquire Rail Europe in Global Rail Tie-Up

Omio Group has agreed to acquire Rail Europe, uniting two travel platforms to create the world's leading rail distribution network.

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