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LinkedIn Enhances Ad Targeting and Attribution for Marketers

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LinkedIn updates its Conversions API & Revenue Attribution Report, enabling better ad targeting, CRM integration, and improved campaign performance.
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Genesys and Mitel Partner to Elevate AI-Powered CX Innovation

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Genesys and Mitel join forces to simplify AI-driven customer experience transformation for large enterprises, ensuring seamless engagement and compliance.
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2025 App Marketing Trends: Growth, KPIs and New Strategies

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Liftoff and AppsFlyer’s 2025 App Marketer Survey reveals key trends in ad spend, KPIs, and AI-driven strategies shaping the mobile marketing landscape.
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You.com, Inversity Partner to Offer Role-Specific AI Training

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You.com and Inversity launch a personalized AI training program with real-time feedback, empowering employees to upskill and adopt AI in their roles effectively.
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Woxer Adopts Reactor Data for Real-Time Insights

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Woxer uses Reactor Data to streamline workflows, gain real-time insights, and drive product innovation and customer experience.
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Red Maple Launches Subscription Payments for Microsoft Dynamics

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Red Maple introduces Subscription Payments for Microsoft Dynamics, automating billing, payment retries, and customer management for subscription-based businesses.
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Lucky Partners with Ulta Beauty for Real-Time Inventory Sync

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Lucky and Ulta Beauty team up to connect DTC sites with in-store inventory, enabling real-time product availability and seamless shopping experiences.
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Sky Camp Ventures Acquires Mobisoft, Rebrands as MiO

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Sky Camp Ventures acquires Mobisoft and rebrands as MiO, expanding mobile inventory solutions for ERP, WMS, and CRM integrations across new industries.
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Infosys, Lufthansa Partner to Drive Aviation Digital Innovation

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Infosys and Lufthansa Group launch a Global Capability Center to enhance aviation IT, leveraging AI and cloud solutions for operational efficiency and innovation.
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Dematic, Transcend Partner to Revolutionize Grocery MFCs

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Dematic and Transcend Retail Solutions team up to enhance grocery micro-fulfillment with advanced automation, boosting efficiency for online and in-store shopping.
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